[00:00:03]
[ Call Meeting to Order]
TO ORDER.LET'S STAND UP TO THE FLAG OF THE UNITED STATES OF AMERICA.
[1. Present and Discuss the Town's Strategic Plan and Goal Setting for Fiscal Year 2022. ]
SO, UH, WE GET TOGETHER AS A COLLECTION AND THEN TALK ABOUT WHAT ARE WE GOING TO DO HERE AND ALSO GIVE THE CLEAR, CLEAR GUIDANCE TO THE CITY MANAGER AND THE STAFF TO CONTINUE OR IMPROVE THE CITY TO THE NEXT LEVEL.SO I'M VERY HAPPY TO BE THE MODERATOR AGAIN.
UH, I WANT TO TURN THIS TO, UH, CITY MANAGER, WEST PEARSON.
THANK YOU, MAYOR AND COUNCIL MEMBERS, UH, FIRST, UH, NOT ONLY FOR THE TIME TO SPEAK, BUT ALSO THANK YOU FOR YOUR TIME AND ATTENTION TO THAT.
UM, AS THE MAYOR SAID, UH, WE'VE BEEN VERY FORTUNATE TO ACCOMPLISH A LOT DURING THE PAST SEVERAL YEARS, UH, AND IT'S BECAUSE OF YOUR THOUGHTFULNESS AND YOUR SUPPORT.
AND I, I, I DON'T WANT YOU TO UNDERESTIMATE HOW IMPORTANT THAT HAS BEEN TO US BECAUSE THAT CLEAR DIRECTION THAT WE RECEIVED FROM COUNCIL PROVIDES THE ABILITY FOR US TO ALIGN OUR ACTIVITIES WITH THE COUNCIL'S PRIORITIES.
AND WHEN THAT HAPPENS, THINGS GET DONE AND BIG THINGS CAN HAPPEN.
AND SO THAT IS A HUGE TESTAMENT TO YOUR VISION AND YOUR FOCUS ON, ON THE BIG PICTURE.
AND, UH, I'M GRATEFUL FOR YOUR SUPPORT THERE.
I'M ALSO GRATEFUL FOR THE EXCELLENT STAFF TEAM THAT WE HAVE THAT ARE HERE TO HELP MAKE THE THINGS HAPPEN.
THAT, UH, IT'S BASED ON THE DIRECTION THAT YOU THOUGHT YOU'RE ALL HERE TONIGHT, TO BE ABLE TO HEAR WHAT YOU SAY AND INCORPORATE THAT INTO THEIR PLANNING EFFORTS FOR FISCAL YEAR 2022.
SO WE'RE LOOKING FORWARD TO IT.
I LOOK FORWARD TO HAVING MIKE MAORI WITH US AGAIN, HE'S DONE AN EXCELLENT JOB IN THE PAST FOR THAT NIGHT, SO I WILL TURN THE TIME OVER TO HIM.
ALL RIGHT, NATHAN, YOU MAYOR COUNCIL, GREAT TO BE WITH YOU AND STAFF, GOOD EVENING TO YOU, AND REALLY HONORED AND EXCITED ABOUT TONIGHT.
AND I THINK I WAS TALKING TO TOM, MAYBE IT WAS ABOUT, YOU KNOW, WHAT HE WAS ASKING ME, WHAT ARE OTHER CITIES, SOME OF THEIR PILLARS AND MILESTONES LOOK LIKE THAT, YOU KNOW, YOU'RE WORKING WITH.
AND I SAID, WELL, MOSTLY IT'S JUST TRY TO BEAT ADDISON, ZACHARY THAT'S RIGHT.
BUT ANYWAY, I'M REALLY HONORED TO BE HEARING CONGRATULATIONS ON A GREAT YEAR.
SO WE TALKED TO, I TALKED TO ALL OF YOU, UH, YOU KNOW, I HEARD IT FROM DIFFERENT PERSPECTIVES.
WHAT A GREAT YEAR IT'S BEEN IN SPITE OF THE PANDEMIC.
AND, UM, WE WANT TO DO TONIGHT IS KINDA SPEND SOME TIME YES.
REVIEWING, BUT WHAT I HEARD FROM YOU MORE THAN JUST REVIEWING IS LOOKING THROUGH WHAT'S THE NEXT BIG THING FOR US.
AND SO BEFORE WE KIND OF JUMPED INTO THAT, UM, I WANT TO PLAY A SHORT VIDEO.
IT'S MAYBE FIVE MINUTES LONG, SOMETHING LIKE THAT.
IT'S, IT'S REALLY GEARED TOWARDS PERSONAL VALUES, BUT I DON'T THINK IT WOULD BE HARD FOR YOU TO APPLY IT TO WHAT YOU'RE DOING.
SO WITHOUT FURTHER ADO, LET'S MAKE SURE IT WORKS.
YOU KNOW, THAT'S ALWAYS A LITTLE 50 50 WITH ME.
THEIR NAME IS, THEY HAVE A WORK LIFE, FAMILY LIFE AS WELL, CHILDREN.
WHAT'S THE NATURE OF YOUR WORK.
YOU'RE INTERFACING WITH ALL KINDS OF PEOPLE IN, FROM AN OUTSIDE FIRM, RIGHT? YOU WANT A RICH, PERSONAL LIFE, FAMILY LIFE.
DO YOU EVER FEEL LIKE YOU GET BOGGED DOWN IN THE THICK OF THINGS? WELL, THAT MIGHT BE ANALOGOUS TO A LITTLE SMALL THING.
YOU CAN'T GO ABOVE THIS JUST TO GET ALL THOSE LARGE ROCKS IN THE JAR.
WHAT'S THAT ONE CALLED Q2 PLANNING, RIGHT?
[00:05:01]
PLANNING, PREPARATION PREVENTION, AND EMPOWERMENT IN THE NEXT ROCKET YOU PUT IN THERE, IT WAS CALLED RELATIONSHIP AND FAMILY AND THEN LOOK AT THAT THIRD ROCK AND PUT IN THERE.THAT'S EMPLOYMENT, SOME KEY EMPLOYMENT ISSUE.
AND THEN YOU PUT MAJOR PROJECTS HERE.
THAT'S CALLED SERVICE COMMUNITY CHURCH.
DO YOU EVER FEEL LIKE THIS? I'M GOING TO FEEL LIKE THIS BY MOVING THE LITTLE THINGS AROUND, YOU MIGHT SQUEEZE IN ONE MORE OF THOSE BIG MAJOR THINGS.
HERE'S SOMETHING THAT'S CALLED ONE THING THAT BLINDSIDED YOU, YOUR BIGGEST CLIENT.
BUT IF YOU DON'T GET BACK TO THAT CLIENT, NOW YOU'VE GIVEN UP YOUR VACATION AND YOU HAVE NO SPECIAL ONE AT A TIME JUST FOR YOURSELF.
I'LL TELL YOU WHAT YOU CAN DO.
IF YOU WANT TO, YOU CAN TAKE A WHOLE DIFFERENT APPROACH.
YOU HAVE A ROLE, YOU CAN WORK OUT OF A DIFFERENT PARADIGM ALTOGETHER.
AND THEN THEY GOT THE 10 MINUTE BLOCK OF TIME.
I WAS YOUNG CHILDREN LOOKING AT ME.
WHAT'S THAT SAY TO YOU ABOUT CITY COUNCIL WORK BETTER BUCKET? THAT'S A GOOD ONE.
AND, BUT IT'S HARD TO DO, RIGHT.
YOU EVER FEEL LIKE AS A COUNCIL, PEOPLE WERE THROWING PEBBLES AT YOU TO GET INTO BED? YOU'RE A REALITY.
SOMEBODY TOLD ME THE OTHER DAY, THEY SAID, IT'S LIKE, SOMEBODY'S GOT A LEADER OVER A GRAVEL PIT AND JUST THROWING GRAVEL EVERYWHERE ELSE.
WHAT ARE YOUR, YOU KNOW, WHAT ARE YOUR BIG PRIORITIES? AND THAT'S REALLY WHAT WE'RE ABOUT TO NOT, IS TO THINK ABOUT NOT THE PEBBLES.
AND YOU KNOW, IF YOU'RE ON SCOTT BOARD, MOST PEBBLES REALLY LET'S BE HONEST.
AND YOU, THERE'S A PLACE WHERE YOU GOT TO DEAL WITH THAT.
OR AT LEAST YOU GOT DELEGATED TO THE WEST AND SAY, YOU KNOW, AS WELL WEST, THIS PROBLEM.
BUT IF YOU JUST DEAL WITH THAT FIRST AND THEN SAY, OH, WE'LL FIND TIME.
YOU'LL NEVER GET TO, YOU'LL NEVER GET TO.
SO TONIGHT WE'RE KIND OF PUTTING THOSE THINGS ASIDE.
WE'RE JUST GOING TO PUT THEM ASIDE.
WE'RE GOING TO WORK ON AND THINK ABOUT WHAT ARE OUR PRIORITIES AS A COUNCIL FOR THE FUTURE AS WE GO FORWARD.
AND, AND I, I KNOW THAT THIS IS PROBABLY FAMILIAR TO YOU, BUT IT'S BEEN A WHILE SINCE WE ACTUALLY LOOKED AT.
SO EVEN THOUGH I'M NOT AN ARTIST, I DECIDED I'D DRAW IT.
OR MY WIFE, WHO IS AN ARTIST THAT I'VE MENTIONED HERE SHOULD BE YOUR DRAWING THIS.
BUT, UM, SO MANY YEARS AGO NOW WE CREATED WHAT WE CALL THE CYCLE OF STRATEGIC VISION.
AND, YOU KNOW, WE ALWAYS TRY TO POINT OUT THERE'S
[00:10:01]
A DIFFERENCE BETWEEN US, YOUR TEACHING VISION AND A STRATEGIC PLAN.A STRATEGIC VISION IS ABOUT DIRECTION.
AND THAT RESPONSIBILITY LIES SQUARELY ON YOUR SHOULDERS.
NO OTHER GROUP ENTITY, PEOPLE CAN RIGHTFULLY CREATE VISION FOR ADS.
IT'S NOT THE STAFF'S RESPONSIBILITY.
A STRATEGIC PLAN THOUGH, IS ABOUT HOW YOU GET THERE.
AND THAT IS LARGELY THE RESPONSIBILITY OF THE STAFF, NOT THE COUNCIL AND A STRATEGIC PLAN IS ABOUT HOW SO, WHAT WE WANT TO THINK ABOUT TONIGHT IS NOT THE PLAN THAT'S GOING TO COME.
THAT'S GOTTA BE IN ALIGNMENT WITH THE VISION, BUT THE VISION HAS GOT TO COME BEFORE THE PLAN, RIGHT? BECAUSE IF YOU HAVE A PLAN WITHOUT A VISION, THAT'S JUST NONSENSE.
SO THIS COULD REALLY START ANYWHERE, BUT WE'RE GOING TO START IT WITH SAYING CC THAT'S COUNCIL ENVISIONS.
SO WE'RE LOOKING TO THE FUTURE AND SAYING, WHAT IS IT GOING TO BE? WHAT'S THE FUTURE LOOK LIKE? AND THEN, UM, JUST GO AHEAD AND DRAW IT AROUND HERE, A LITTLE CIRCLE.
AND THEN AT S AFTER YOU CREATE THAT VISION, THEN STAFF IS GOING TO PLAN.
THEY'RE GOING TO SAY, OKAY, COUNSEL, IF THAT'S WHERE YOU WANT TO GO, HERE'S HOW WE'RE GOING TO GET THERE AND THEN CREATE THAT.
AND THEN AT SOME POINT, YOU, AS A COUNCIL ARE GOING TO AFFIRM THAT PLAN.
AND THAT LARGELY HAS TO DO WITH THE BUDGET, BECAUSE LIKE THE OLD COMMERCIAL SAYS, YOU GOT TO PUT YOUR MONEY WHERE YOU ARE AND THAT'S RIGHT.
SO, YOU KNOW, AND THERE COULD BE A LOT OF GIVE AND TAKE BACK AND FORTH BETWEEN YOU AND THEM OVER.
AND IT'S USUALLY ABOUT PRICE POINT.
YOU KNOW, WHAT DIFFERENCE DO YOU WANT TO DRIVE A BMW? DO YOU WANNA DRIVE A LEXUS? YOU GONNA SET UP FOR, UH, YOU KNOW, UH
THEN STAFF IS GOING TO EXECUTE AND YOU KNOW, THAT'S NOT TO SAY THAT THEY'RE NOT PAYING THAT YOU DO AS A COUNCIL.
I DON'T WANT TO DIMINISH THAT.
SO I KNOW THAT FOR ALL OF WHAT WAS SAID EARLIER, I HEARD SO MANY TIMES WHENEVER YOU SEE A CITY, LIKE ADDISON'S REALLY SUCCEED ALMOST INEVITABLY, YOU WILL HEAR THE CASE.
SO SAY LET'S REALLY, CAUSE WE'VE GOT A GREAT STAFF.
WE'RE GETTING THE Y Y YOU KNOW, WITH THE RIBBON CUTTINGS, BUT WE KNOW THAT, BUT WHEN YOU TALK TO STAFF, THEY'LL SAY JUST WHAT LESSON WE COULDN'T DO IT.
IF COUNCIL WASN'T GIVEN CLEAR DIRECTION.
AND IN CONTRAST TO THAT, I WORK WITH MOST CITIES THAT I WANT TO ADMIT THAT I'M MAKING PROGRESS.
AND WHEN YOU TALK TO THE COUNCIL, IT'S ALWAYS BECAUSE OF THOSE STAFF, WE DON'T HAVE THE RIGHT PEOPLE, YOU KNOW? AND THEN WHEN YOU TALK ABOUT THE STAFF IS KIND OF LIKE, WELL, YOU NEVER KNOW WHICH ONE COUNTS AS GOAL.
SO IT REALLY WORKS TOGETHER, BUT STAFF LARGELY RESPONSIBLE TO EXECUTE.
AND THAT'S A, WHAT HAPPENS FOR AWHILE.
BUT THEN AT SOME POINT, THE COUNCIL IS GOING TO EVALUATE AND SAY, OKAY, LET'S SEE HOW WE'RE DOING.
ARE WE MAKING SUCCESS? CAN WE METRIC IN AND SAY IT WORKS? YOU KNOW, AND WE'VE DONE THAT LOTS OF YEARS.
AND WE DO A LITTLE BIT OF THAT TONIGHT, BUT THEN STAFF ADJUST AND SAYS, OKAY, WE NEED TO MAKE THIS, UM, THIS CHANGE BECAUSE MAYBE THERE'S BEEN A GAME CHANGER, LIKE A PANDEMIC, OR MAYBE IT'S BEEN A POSITIVE GAME CHANGER, BUT YOU WANT TO EXPECT IT.
SO STAFF MAKES THE ADJUSTMENT AND THEN CONTINUES ON.
NOW, ONE THING WE DIDN'T PUT IN THERE, AND IT DOESN'T REALLY MATTER WHERE YOU PUT IT BECAUSE IT'S ALSO GOING ON ALL THE WAY AROUND IS COMMUNITY INPUT.
AND IT'S A LITTLE BIT OF A MISNOMER BECAUSE I RECOGNIZE YOU'RE, YOU'RE LISTENING TO THE COMMUNITY ALL THE WAY AROUND YOU AND YOU SHOULD BE, BUT YOU ALSO NEED SOME SPECIFIC TIME WHERE YOU SAY CITIZENS, WHAT DO Y'ALL WANT? WHAT WHAT'S THE FUTURE LOOK LIKE? YOU NEED TO HEAR FROM THEM.
AND THEN ALSO THERE NEEDS TO BE WHAT I CALL STAFF INPUT, WHERE YOU ARE SAYING TO STAFF, GIVE US YOUR PROFESSIONAL OPINION, GIVE US AN INSIGHT FROM YOUR EXPERTISE.
WHERE DO YOU SEE PUBLIC WORKS GOING? WHERE DO YOU SEE PUBLIC SAFETY GOALS? WHERE DO YOU SEE LIBRARIES GOING? NOW
[00:15:01]
YOU HAVE THE RIGHT TO TAKE SOME NONE OR ALL, OR WHAT SNAP SEX.BUT I'LL ALWAYS SAY, WHEN YOU START CREATING A VISION, IT WILL BE MORE ROBUST.
IF YOU HAVE COMMUNITY INPUT AND STAFF INPUT ALONG THE WAY.
SO TODAY WHAT WE'RE DOING IS WE'RE TALKING ABOUT VISION.
AND WHEN I VISITED WITH EACH ONE OF YOU AND GREG CONVERSATIONS, UM, WHAT I HEARD WAS WE FEEL LIKE OUR STRATEGIC PILLARS ARE REALLY STILL RELEVANT AND ARE THE ONES THAT WE WANT TO WORK WITH.
I DIDN'T HEAR ANYBODY SAY, I DON'T THINK THAT PILLAR MATTERS ANYMORE, OR IT'S NOT A PART.
AND YOU KNOW, WE, YOU KNOW THIS ABOUT US, BUT JUST REITERATE IT.
WE SPEND ALMOST ZERO TIME CRAFTING STRATEGIC VISION STATE.
NOT SAYING THERE'S NOT A PLACE FOR THAT, BUT THAT'S JUST NOT OUR FOCUS.
WHAT WE WANT TO DO IS HELP YOU TO SEE WHAT'S IT GOING TO BE? WHAT'S IT LOOK LIKE? AND WHAT ARE THE PILLARS THAT ARE THAT VISION WITHOUT WAITING THE PATIENT COLLAPSES.
AND THEN UNDER THAT ARE WHAT WE CALL MILESTONES.
SOME PEOPLE CALL THEM OBJECTIVES.
UM, DIFFERENT GROUPS USE DIFFERENT TERMS. WE USE THE TERM MILESTONES AND THOSE MILESTONES ARE THINGS THAT TELL US WE'RE MOVING IN THE RIGHT DIRECTION AT THE RIGHT SPEED TO SEE THAT PART OF THE VISION COME TRUE.
SO INITIATIVES, I THINK, IS THE WORD AND USED FOR STAFF THINGS.
AND I THINK THAT'S AN EXCELLENT WORD.
I I'VE ACTUALLY STOLEN THAT AND TRY AND GET OTHER CITIES TOO.
INITIATIVES COME UNDER MILESTONES SO THAT THE STAFF LOOKS AT YOUR MILESTONES AND SAYS, OKAY, THAT'S THE DIRECTION.
AND THOSE ARE THE THINGS YOU WANT TO ACHIEVE.
HERE'S HOW YOU DO THOSE INITIATIVES THAT COME APART OF THE STAFF PLAN.
SO TODAY WHAT I REALLY WANT TO SPEND OUR TIME DOING, CAUSE WE DON'T HAVE A LOT OF TIME BECAUSE YOU'VE GOT SEVEN PILLARS THAT ARE REALLY GREAT PILLARS.
I WANT TO PAIR YOU UP AND PUT YOU IN DYADS AND TRIADS LIKE WE ALWAYS DO.
AND I WANT YOU TO LOOK AT YOUR MILESTONES FOR EACH PILLAR AND ASK WHICH ONE OF THESE HAVE WE ACCOMPLISHED AND WE CAN CHECK IT OFF WHEN IT GOES OFF, WHICH ONE OF THEM IS IN PROGRESS, BUT IT NEEDS TO STAY.
AND THEN MOST SIGNIFICANTLY, WHAT ARE THE NEW MILESTONES THAT WE WANT TO DO? THIS VISION KEEPS GETTING BIGGER AND BIGGER.
AND, UH, YOU KNOW, ONE TIME THIS YEARS AGO, WHEN I FIRST STARTED WORKING WITH, WITH THE CITIES DOING THIS, I WAS WORKING WITH CHRIS GUY, LITTLE CITY.
YOU PROBABLY ALL HAVEN'T HEARD OF IT.
THEY'RE TRYING TO BE LIKE Y'ALL.
ANYWAY, UH,
HE WAS TALKING ABOUT, UM, HOW, WHAT HAD HAPPENED IN FRISCO WAS, YOU KNOW, THEY HAD STARTED OFF AND THEY HAD, I THINK IT WAS MAYBE, MAYBE THE SOCCER FIELD WAS FIRST AND THEN THAT ALLOWED THEM TO GET THE BASEBALL TEAM AND DIFFERENT THINGS HAPPEN.
AND HE MADE THIS COMMENT AND I SPOKE BECAUSE YOU FIGURED OUT THAT'S WHAT I DO.
I GO AROUND AND I, I BORROW GOOD IDEAS THAT I STILL GREAT IDEAS, PRETTY MUCH IT'S PAID OFF FOR ME, YOU KNOW? BUT HE MADE THIS COMMENT.
HE SAID, THESE THINGS HAVE CHILDREN AND GRADUALLY HOW'S LIFE THAT'S RIGHT? BECAUSE THEY DID DEAL WITH SOCCER STADIUM TOYOTA STADIUM SO MANY YEARS AGO THAT ALLOWED THEM TO DO SOMETHING ELSE.
AND THEN THAT ALLOWED THEM TO DO SOMETHING ELSE, WHICH ACTUALLY GOT BIGGER AND BIGGER.
AND SO THAT'S WHAT I WANT TO CHALLENGE YOU TO THINK ABOUT WITH APPS.
YOU'VE BUILT ON SOME GREAT THINGS.
THAT'S A GREAT PLACE, BUT NOW WHAT'S THE NEXT BIG THING.
AND HERE'S WHAT I'M GOING TO SAY.
NO, I WOULD SAY THAT THE DANGER FOR ARTISTS IS NOT THAT YOU'RE GOING TO SET HIGH GOALS AND FAIL TO REACH THE DANGER FOR ADDISON IS THAT YOU'RE GOING TO SET LOW GOALS AND YOU WILL REACH BECAUSE WHAT THAT WILL ALLOW AND, YOU KNOW, JUST TELLING YOU THE TRUTH, BUT THAT WILL ALLOW US FOR OTHER CITIES TO LEAPFROG YOU INTO THE NEXT REALITY.
YOU KNOW WHAT I'M SAYING? AND I MEAN, THAT'S THE GOOD AND THE BAD, THE METROPLEX.
I JUST CAME BACK FROM AMARILLO, WHICH IS NEARBY WHERE I GREW UP IN.
I LOVE MRO, BUT IT'S NOT THE METROPLEX, YOU KNOW, AS YOU GOTTA, YOU GOTTA GO BIG OR GO HOME AROUND HERE.
THAT'S, THAT'S WHAT I LOVE ABOUT THE FDIC.
[00:20:01]
WELL WE GOING TO DO THAT.I MEAN, I MAY CHALLENGE YOU WHEN YOU COME BACK.
SO SAY, OKAY, IS THAT A MILESTONE? OR IS THAT, IS THAT AN INITIATIVE? IS THAT SOME STAFF IS DEAL HAS GOT THEM, DUDE, IT'S THE PLAN OR IS THAT DESCRIBING THE FUTURE? CAUSE IF IT'S A, IF IT'S A INITIATIVE, LET YOU WRITE IT DOWN BECAUSE MAYBE IT'S A GOOD IDEA, BUT THAT'S NOT GOING TO MAKE IT INTO OUR STRATEGIC VISION.
DOES THAT MAKE SENSE? SO DON'T GET OFFENDED.
JUST SAYING MAYBE THAT DOESN'T GO THERE.
QUESTIONS FOR ME, THOUGHTS ON THAT.
LET'S LOOK AT THIS, LIKE WHAT WE GOT HERE.
AND UM, WHAT WOULD YOU NORMALLY DO? AND THEN, I MEAN, WE DO IT THIS TIME IS THAT, YOU KNOW, WE WILL TAKE SOME OF THEM AND WE'LL SAY EVERYBODY WANTS TO WORK ON THIS BECAUSE IT'S BIG, BUT WE HAVE A COUPLE OF HOURS.
SO THEN EVENTUALLY WE'RE GOING TO DIVIDE AND CONQUER.
WE'LL SAY, OKAY, I'M MAKING THIS UP.
Y'ALL TO TAKE THIS PILL OR YOU TAKE THAT PILL OR Y'ALL THREE TAKE THE PILL.
SO I GUESS WHAT I'D LIKE TO KNOW FIRST IS WE DON'T THESE PILLARS AND I'M GUESSING WE'RE STILL GOOD WITH SAYING THOSE ARE OUR PILLARS.
SO MY QUESTION FOR YOU IS WHICH ONE DO YOU WANT TO DO FIRST? BECAUSE THOSE ARE THE ONES WE DO FIRST ARE THE ONES WHERE EVERYBODY'S GOING TO HAVE A CHANCE TO WEIGH IN THEM.
AND EVEN WHEN WE DIVIDE AND CONQUER, YOU KNOW, IT'S LIKE SAY, YOU KNOW, PAUL THEM GET TO WORK ON FINANCIAL HEALTH.
WHEN WE COME BACK AND REPORT ON FINANCIAL HEALTH, HE'LL STILL HAVE A CHANCE TO WEIGH IN ON IT.
SO YOU'LL HAVE A CHANCE TO WEIGH IN ON ALL OF THEM, BUT WE'LL, WE'LL SPEND SPECIAL TIME IN SMALL GROUPS TO DO IT.
SO YOU WANT TO GO WITH ENTREPRENEURSHIP AND BUSINESS FIRST AND JUST TAKE IT FROM THE TOP.
LET'S TAKE, UM, LET'S TAKE ONE OF THEM, TOM.
LET'S PUT Y'ALL IN ONE GROUP AND Y'ALL CAN GO AROUND THE TABLE OVER THERE.
Y'ALL LOOK AT A ROUND TABLE THERE, SO, OKAY.
AND CATHERINE, WE'LL PUT YOU GUYS THERE AND THEY'LL PUT PAUL IN THE MIRROR OVER THERE AND HERE'S WHAT I WANT YOU TO DO.
HERE'S THE QUESTIONS YOU DIDN'T WANT.
I DIDN'T THINK ABOUT THEM, BUT I GOT RICHARD.
MY MILESTONES, IF WE REACH ARE NO LONGER NEEDED, BECAUSE SOME OF YOU MAY LOOK AND SAY, HEY, WE GOT DONE.
SECOND RICHARD STILL IN PROCESS NEEDS TO REMAIN.
SO REALLY WHAT I'M LOOKING FOR IS NUMBER THREE, WHAT ARE THE NEW MILESTONES? WHAT'S THE NEXT BIG THING.
AND SO DON'T BE AFRAID TO DREAM BIG.
IF YOU DREAM TO BE LIKE, WHOA, YOU KNOW, SOMEBODY WILL BUST YOU.
DON'T WORRY ABOUT IT, BUT WE WON'T DO THAT TONIGHT.
SO YOU'RE TALKING ABOUT THEM DOING THIS FOR THE FIRST PILLAR, JUST FIRST ENTREPRENEURSHIP AND BUSINESS HUB.
THAT'S THE ONE I'M TALKING ABOUT RIGHT NOW.
WHAT'S THE NEXT 15 IN THAT IT'S TAKING PICTURES.
[00:29:16]
I DON'T KNOW.[00:32:38]
[00:38:34]
[00:40:15]
FANTASTIC.SO WHAT WE'LL DO IS WE'LL LOOK AT THEM IF WE CAN AND THEN TRY TO SYNTHESIZE THEM AS WE NEED TO.
AND, UM, WE WON'T SPEND TOO MUCH TIME WORDSMITHING BECAUSE WHAT WE WANT TO TRY TO GET AS DIRECTION AND WHERE ARE WE GOING? SO RIGHT.
LET'S TAKE THIS GROUPS FIRST OVER HERE.
SO WHO WANTS TO TALK US THROUGH THIS OR PAUL THROUGH THIS? I'LL TRY TO COME OUT OF MY SHELL AND DO THIS.
SO THE FIRST ONE THAT WE, WE FELT THE FIRST MILESTONE WAS STILL RELEVANT AND WE HAVE A TRANSIT ORIENTED DEVELOPMENT THAT IS COMING ONLINE AND WE THINK THAT MIGRATION ADDED TO IT TO FOCUS AND POINT TOWARDS THAT TRANSIT ORIENTED DEVELOPMENT.
UM, YOU KNOW, I WAS THINKING ABOUT, YOU KNOW, PREMIER TENANT, UH, SOME KIND OF, YOU KNOW, BIG, BIG BANG, UH, SOMEONE WHO'S GOING TO BE THAT'S THE HEADQUARTERS OR SOMETHING OR WHATEVER.
OR IT COULD BE, UH, SOMETHING ALONG THE LINES OF UTILIZING THE SYNERGIES OF EXISTING FINANCIAL AND MORTGAGE INSURANCE AND, AND OTHER PROFESSIONALS THAT ARE CURRENTLY OCCUPYING A SPECTRUM CENTER IN AREAS AROUND THERE TO, UH, TO, TO, TO CREATE MORE SYNERGY.
SO IT COULD GO A COUPLE OF WAYS.
BUT, BUT WHAT YOU'RE WANTING IS AN EMPHASIS ON TRAIN SCENARIO, DEVELOPMENT AND LANGUAGE TO THAT MUSCLE.
UM, SO WHAT ABOUT THE SECOND? WE THINK WE OUGHT TO SUNSET THE REVIEW ORDINANCES MILESTONE.
SO I THINK THAT THAT IS NOT, THAT'S NOT ME TO BE IN THE FOCUS ANYMORE.
WE'RE ACTUALLY JUST CHECKING IT OUT.
AND THEN YOU GOT A NEW MILESTONE HERE.
UH, WE, WE WANTED TO LEVERAGE A NEW CUSTOMS FACILITY, UH, TO, UH, PROMOTE INTERNATIONAL TRAVEL AND USE OF, UH, WHEN USE OF ADDISON AIRPORT.
AND, UH, WE IN CONJUNCTION WITH OUR FPOS.
WE HAVE A BRAND NEW FBO, UH, CAREER.
THEN WE HAVE TWO OTHER, UH, FPOS THAT, UH, THAT WOULD, UH, WE FEEL WOULD BE GOOD PARTNERS.
AND, UH, SO WE HAVE A LOT OF INFRASTRUCTURE THERE AND THIS IS ANOTHER KEY PIECE OF INFRASTRUCTURE THAT WE COULD MOVE THE, THE VISION THAT ALREADY EXISTS FOR ADDISON AIRPORT OF MOVING INTO AN EXECUTIVE AIRPORT.
AND IT'S ALREADY A RELIEVER AIRPORT FOR THE DFW.
UM, TO, TO THIS, THIS IS GOING TO BE A BIG DEAL.
IT'S A TOP NOTCH, UH FIRST-CLASS UH, GATEWAY AND ALLOWS PEOPLE TO, UH, THE INTERNATIONAL TRAVELER AND AN EXECUTIVE TO, TO EFFICIENTLY AND APPROPRIATELY HANDLE THE PROCESS THE WAY STATE-OF-THE-ART FACILITY.
AND WE NEED TO LEVERAGE THAT BECAUSE OTHER PEOPLE WILL LIKE THAT AS WELL.
THAT'S WHY IT WAS EASY TO SEE CHILDREN AND GRANDCHILDREN FOR SURE.
WHAT WE'LL WE'LL UM, GET EVERYBODY FEEDBACK ON IT.
LET'S GET EVERYBODY'S IDEAS ON HERE.
I THINK THIS IS A CATHERINE AND GUILLERMO RIGHTS TALK US THROUGH THESE PRETTY SIMPLE.
WHAT WE DID IS WE LOOKED SPECIFICALLY AT THE QUESTIONS THAT WERE ANSWERED TO TRY NOT TO EXPAND ON WHAT KATHLEEN, THAT LAST YEAR WE WERE THE LAST TWO YEARS, WE HAD ADDED A WHOLE BUNCH OF ITEMS AND I THINK
SO, UH, TO ANSWER THE QUESTION, NUMBER ONE, WHICH OF THE MILESTONES HAVE WE REACH AND ARE NO LONGER NEEDED TO TRUE THAT NUMBER TO ITEM.
NUMBER TWO IS BEING REACHED WITHIN SIGHT.
WE SEE THAT, BUT THAT'S NOT GOING TO HAPPEN THIS YEAR BEFORE WE SEE EACH OTHER NEXT AND HAVE ANOTHER WHACK AT THESE.
SO WE DON'T NECESSARILY WANT TO WIPE THAT OFF OF THEM.
[00:45:01]
WITH THAT.SO DEFINITELY PUT NONE ALL NEEDED.
SO YOU, SO YOU FELT LIKE ALL THREE HERE WE WERE IN PROCESS, LIKE YOU WANT, YOU DIDN'T HAVE ANY NEW ONES.
WE DID NOT HAVE ANY NEW SPECIFICS, ANY SPECIFIC ITEMS TO ADD, BUT WE WANTED TO HEAR WHAT, WHAT, WHAT OTHER CELL PHONE MEMBERS HAD.
AND THAT'S A GREAT IDEA OF WHAT THE, YOU KNOW, WITH THE COSTUMES KNOW.
LET'S, LET'S GET THE THIRD GROUP, BUT WHO DID NOT WRITE DOWN? SO NOW YOU'RE ASKING ME TO WRITE IT DOWN.
WE'RE NOT SURE WHEN THAT MIGHT END, WE THINK THAT'S PROFESSIONAL.
SO THAT'S A MILESTONE THAT'S STILL IN PROCESS AND NEEDS TO REMAIN THE SAME THING WITH THE SECOND ONE UNTIL WE FINISHED, UM, THE UNIT ABOUT UNIFIED DEVELOPMENT CODE, WE HAVE A CHOICE WE HAVEN'T FINISHED.
IT'S ALMOST DONE, BUT, UM, AND THEN THE THIRD ONE IS, IS WHERE, WHERE WE SPENT MOST OF OUR TIME.
AND THEN THE THIRD ONE IS GREAT CHANNELS FOR TWO-WAY COMMUNICATIONS WITH THE BUSINESS COMMUNITY.
WE DON'T KNOW FOR SURE, BECAUSE WE HAVEN'T HAD AN OPPORTUNITY TO ASK ORLANDO AND HIS TEAM, BUT, UM, OUR SENSE WAS WE THINK THAT'S OCCURRING WITH THE HOTELS AND THE RESTAURANTS.
UM, WE JUST DON'T KNOW IF THAT'S A TURN WITH ALL 1600 OR SO BUSINESSES THAT WE'VE GOT.
AND SO, UH, THE CONSENSUS WE HAD OR ALL OF US, UM, WHAT WAS THE, THAT WAS A MILESTONE THAT WE WOULD LOOK AT AND SEE AT THE END OF THE NIGHT IF WE STILL NEED.
BUT LET'S, WE'LL COME BACK TO THAT ONE.
AND LET'S, I THINK I HEAR LET'S START WITH THIS.
WHAT I WANT, WHAT I JUST LET'S TALK ABOUT WHERE THERE'S SOME ADJUSTMENTS OR ARE WE FOR THIS? SO ONE GROUP SAID UNDER THAT FIRST MILESTONE, LET'S ADD LANGUAGE THAT EMPHASIZES TRANS AREA DEVELOPMENT.
ARE YOU GOOD WITH THAT? THOSE OF YOU THAT WEREN'T IN THAT GROUP, YOU SAY A HUNDRED COMES UP WITH THAT.
AND, UM, I THINK I HEARD, EVEN THOUGH ONE GROUP SAID, WE'RE READY TO PUT THIS ONE ASIDE, THE REST OF, YOU SAID, IT'S STILL GOTTA BE THERE UNTIL IT'S DONE.
SO IS THAT, IS THAT OKAY WITH JOE, I'M GOING TO, I STILL KIND OF RESISTANT.
UM, AND I THINK THIS NEEDS TO BE MORE FORWARD LOOKING.
I THINK THIS IS SO FAR DOWN THE ROAD THAT I THINK OUR RESOURCES, YOU KNOW, MY VISION FOR THIS, THIS DISCUSSION WAS REALLY FORWARD LOOKING AND WE ACCOMPLISHED SO MUCH OF THIS ALREADY.
AND I THINK OUR PRECIOUS RESOURCES NEED TO BE MUCH MORE FORWARD LOOKING.
I HAVE NO CONCERNS, NO CONCERNS THAT WE'RE NOT GOING TO FINISH THIS AND THAT.
AND BECAUSE YOU KNOW WHERE YOU'VE DONE THE WORK, YOU'VE GOT THE PEOPLE THERE, ALL THAT STUFF'S HAPPENING.
UM, SO I, I'M GOING TO ASK THAT WE GIVE THE HAT, WILL YOU BE SEPARATE, FURTHER DISCUSSION? AND I WOULD, I WOULD, I WOULD CHALLENGE MY COLLEAGUES TO, TO BE MORE FORWARD LOOKING ON THIS AND NOT TAKE YOUR WELL, WE STILL GOTTA HAVE THAT.
LET'S LOOK AT A NEW BOSS NOW LET'S LOOK AT, OR, OR, OR ENHANCING THESE OTHER ONES THAT WE HAVE.
I THINK THAT'S MORE IMPORTANT THAN SITTING HERE AND FOCUSING ON SOMETHING THAT'S 90, 95% DID THIS VERY INTERRUPTED.
TOMORROW, WE'RE GOING TO HAVE A JOY MEETING WITH, UH, WITH THE PLANNING ZONING.
SO, UH, WE HAVE THE FINAL WORDS FROM THE STUDY HERE.
SO THOSE LIVE AFTER TWO, ONE OR TWO YEARS AFTER DONALD FOR SO LONG.
SO I'M NOT QUITE SURE IT'S COMPLETELY DONE, BUT IT'S ALMOST COMPLETELY DONE THEN SUNSET.
SO WHAT SOME OF THESE, ANY OF THESE, ALL THE WAY DOWN THIS LIST TONIGHT THEME, HOW DOES THAT IMPACT EVERY, EACH OF OUR AGENDAS, YOUR AGENDA ITEMS HAVE WHAT
[00:50:01]
MILESTONES? SO DOES THAT, DOES IT NO, NOT PARTICULARLY, UH, BECAUSE IF THE, IF THE PILLARS CHANGE OR THE MILESTONES CHANGE, THEN WE JUST UPDATE THAT INFORMATION AND ASSIGNED OUR EFFORTS TO THE APPROPRIATE PILLAR OR MILESTONE IS NECESSARY.UM, SO FROM A FUNCTIONAL STANDPOINT, I DON'T THINK THAT'S AN ISSUE FROM A, UH, STANDPOINT WHERE WHAT'S BEING DISCUSSED RIGHT NOW.
FOR EXAMPLE, UVC STARTED IN EARNEST ABOUT A YEAR THROUGH ENDEMIC KITS.
IT PAUSES FOR A YEAR AND WE STARTED TO MOVE PROBABLY ANOTHER YEAR OUT BEFORE IT'S GOING TO BE COMPLETE.
UM, SO IT, IT'S NOT, IT'S, IT'S HALF OF WHAT WE'LL SAY IT'S HALFWAY THERE.
UM, BUT WE'RE NOT, IF FOR EXAMPLE, THE COUNCILS SAID, THIS MILESTONE DOESN'T HAPPEN BEYOND THERE.
IT'S NOT GONNA SLOW DOWN OR DO ANYTHING, UH, TAKE OUR EYE OFF OF COMPLETING THAT, THAT PARTICULAR PROJECT, BECAUSE IT'S STARTED, IT'S ALREADY DIRECTIONS ALREADY GIVEN IT NEEDS TO BE DONE.
AND IT'S JUST A MATTER OF TIME BEFORE IT IS DONE.
I'VE GOT A QUESTION REGARDING THAT.
SO ARE WE KIND OF CHEATING THE SYSTEM IF WE CREATE A MILESTONE AND GET IT STARTED AND THEN WE'D TAKE IT OFF.
AND IT'S LIKE, WE'RE ADDING, ADDING MORE THINGS THAT ARE OUR ALLOTMENT OF 10.
WELL, AND THEN THAT, THAT ALLOTMENT OF 10 WAS, WAS, YOU KNOW, NOT NECESSARILY HAVE TO BE ALL THE TIME.
AND TO SHOW THAT THE DEATH STAR TO SAY IS, WE CAN'T RUN FASTER THAN WE'RE ABLE.
SO IF WE'RE GOING TO THINK REALLY BIG, WE NEED TO BE ABLE TO FOCUS.
AND SO IF WE GET TOO MANY, WE CAN'T FOCUS EFFECTIVELY TO BE ABLE TO DO ANYTHING.
THAT'S MY OPINION ON THE MILESTONE STUFF.
EVERYTHING CAN'T BE A PRIORITY.
I HAVE TO THINK AT THE SAME TIME.
SO, SO WITH THAT BEING SAID, SINCE WE'RE TALKING ABOUT, WE WANT WANTING TO GO BIGGER, ARE YOU OKAY, COUNSEL, IF YOU SAY TO WEST, WE WANT YOU TO FINISH IT.
WE UNDERSTAND YOU'RE GOING TO FINISH IT, BUT WE'RE NOT GOING TO PUT IT AS A MILESTONE.
WHAT ARE YOU THOUGHT I'D ASKED TO BE A MILESTONE? I'LL BE HONEST WITH YOU.
I AM COMPLETELY INDIFFERENT REGARDLESS OF WHETHER OR NOT THAT MILESTONE STAYS THERE, IT'S GOING TO BE COMPLETED.
NOW, YOU KNOW, IF WE'RE TALKING ABOUT THE THIRD BUCKET, WHICH IS, ARE THERE NEW MILESTONES? THAT'S A DIFFERENT CONVERSATION.
I DON'T CARE IF WE SEND SET OR WE DON'T SEND THAT.
SORRY TO THROW IN THAT GREATNESS.
SO ANY OTHER STRONG FEELINGS ON IT? I THINK WE CAN.
I THINK WE FEEL THAT IT'S CERTAINLY GOING TO BE TAKEN CARE OF.
AND IF, AS WE GO DOWN AND TRY TO STAY IN THE TED, WHAT IF WE HAD TO MORE SOMEWHERE ELSE AND GO BACK, GET RID OF THAT.
NOW LET'S TALK ABOUT THIS ONE.
THIS WAS THE IDEA OF LEVERAGING THE NEW CUSTOMS FACILITY TO PROMOTE INTERNATIONAL TRAVEL USE OF THE AIRPORT.
WHAT'S THE FEEL FOR THAT? THOSE OF YOU THAT WEREN'T IN THAT GROUP FELT WHAT'S UP ON IT? YEAH.
I WAS WORKING THROUGH THIS FOR TONIGHT'S MEETING AND I'M LOOKING AT ALL THE OTHER TOWNS THAT WE COMPETE WITH.
AND, YOU KNOW, ORIGINALLY WE WERE RESTAURANT ROW AND YOU KNOW, WE'RE THE ONLY ONES AROUND AND ALL, ALL THESE OTHER COUNCIL, I GET ALL THE RESTAURANTS AND WE HAVE FESTIVALS FESTIVALS.
ONE THING THAT THEY CAN'T REPLICATE IS OUR AIRPORT AND A SITE, YOU KNOW, AND IT'S 1.5 SQUARE MILES OUT OF OUR FOUR AND A HALF, FOUR MILES OF TOWN.
I WAS LIKE, SOMEHOW WE'VE GOT, WE'VE GOT THE NEXT BIG IDEA.
I DON'T KNOW WHAT IT IS, BUT SOMEHOW TRYING TO FIGURE OUT HOW DO WE LEVERAGE THAT THING TO THE MAX, BECAUSE THAT DIFFERENTIATES US FROM FIRST GO OUT AND EVERYBODY.
SO IT MIGHT NOT JUST BE THE FPO.
AND HOW DO WE MAKE THAT INTO, YOU KNOW, AUSTIN'S A HIGH-TECH PLACE.
ARE WE A AIRPORT? I DON'T KNOW.
THERE'S PLENTY OF BUSINESSES OUT THERE, BUT MAYBE WE CAN GET MORE OF THAT.
THAT'S SOMETHING THAT NOBODY ELSE CAN DIFFERENTIATE YOU.
THIS IS A ADVANTAGE, YOU KNOW, IT DOESN'T MATTER WHO US SMALL, WE HAVE IT, BUT THEY CANNOT COPY IT.
WELL, WE DO WITH A SPECIAL EVENTS ON THE FESTIVAL, THEY CAN COPY US.
BOTH HAVE FAMILY DEVELOPMENT, LIKE AS A CIRCLE, THEN THEY KNOW EVERYBODY HAS IT.
SO, BUT AT FLOW EDISON, THEY CANNOT, BESIDES THE PAST 20 YEARS, 2000, TILL WE GET OLDER, WE'VE MADE SO MUCH PROGRESS.
THAT IMPROVEMENT IS NOT SOMETHING
[00:55:01]
WE CAN COPY EASILY.AND WE JUST, WE JUST HAVE, YOU KNOW, ALL THE INVESTMENT THAT'S GOING ON THERE THAT YOU CAN PHYSICALLY SEE.
SO INVIGORATING, WHY WOULDN'T WE WANT TO INCORPORATE THAT INTO DOVETAIL THAT INTO TO, I MEAN TO SAY, OKAY, NOW LET'S COME BACK, MOVE US FORWARD.
LET'S GO BACK AND TALK ABOUT THE CONVERSATION REGARDING, UM, TWO WAY COMMUNICATION BUSINESSES.
IS THERE A WAY THAT YOU'LL WANT TO REWORD THAT, THAT KIND OF ARTICULATE SOMETHING DIFFERENT OR BETTER ARTICULATED? UH, SO I'LL CHIME IN HERE BECAUSE I THINK I WAS PART OF THE ORIGINAL CONVERSATION ABOUT THAT, THAT I THINK HISTORICALLY CAME FROM, WE HAD THE ADDISON BUSINESS ASSOCIATION, WHICH SERVED, UH, A FUNCTIONALITY FOR A NUMBER OF YEARS THAT WAS LED BY THE BUSINESS COMMUNITY.
AND WHEN THAT RETIRED, UM, AND DISSOLVED, BASICALLY IT, IT KIND OF FELT TO ME LIKE, UH, WE LOST, UH, THAT, THAT COLLECTIVE VOICE HOTELS AND RESTAURANTS ASIDE, YOU KNOW, THE COLLECTIVE VOICE OF THE COMMERCIAL BUSINESSES.
SOME WHOM ARE THE BIG CONTRIBUTORS OBVIOUSLY TO OUR, OUR TAX BASE.
AND SO WHAT I WANT, WHAT I WANT TO BE COGNIZANT OF IS THAT IN ORDER FOR US TO BE PROGRESSIVE AND INNOVATIVE, WE HAVE TO BE AN ACTIVE LISTENING MODE.
MY FRUSTRATION IS, I DON'T KNOW IF IT'S THE FUNCTIONALITY OF THE TOWN TO CREATE SOMETHING AND PUT IT OUT THERE.
I THINK IT WOULD BE MORE SUCCESSFUL IF IT WERE FUNCTIONALITY OF THE BUSINESS COMMUNITY, WHICH HAS, I WAS JUST TELLING THE GUYS EARLIER, I DON'T KNOW IF I JUST THROW IN THE TOWEL ON THAT MILESTONE MENTALLY AND SAY, I DON'T KNOW HOW TO MAKE THAT HAPPEN FROM THIS VANTAGE POINT.
AND SO MAYBE IT, YOU KNOW, GOES INTO A DIFFERENT CATEGORY OR SOMETHING BECAUSE WE, I DON'T KNOW HOW TO.
YOU MAY WANT TO COMMENT ON THAT AND JUMPED IN AND BUILD ON THAT.
WELL, THE CONVERSATION THAT CATHERINE AND I HAD WAS ABOUT THE THIRD MILESTONE, CREATE CHANNELS FOR TWO WAY COMMUNICATIONS WITH THE BUSINESS COMMUNITY.
IF THERE WAS ANOTHER IDEA THERE, IF THERE WAS ONE WITH THIS ONE ABOUT THE CUSTOMS FACILITY, WHAT DID, WHAT DID YOU DO WAS TO ADD IT, ADD THAT WORDING TO CAPTURE THAT'S WHAT YOU'RE, THAT'S WHAT YOU'RE TRYING TO DRAW ON AND WHAT'S RIGHT.
LIKE, IS THAT MY UNDERSTANDING THAT CORRECT? WELL, I I'M JUST, I KNOW THAT THERE WAS SOME TALK AND LORI AND I TALKED ABOUT THIS IN THE INTERVIEW ABOUT WHAT, WHAT IS REALLY WANTING TO BE ACCOMPLISHED FROM THAT MILESTONE? IS IT FOSTER YOUR EXPAND, THE TAX BASE BY FACILITATING, YOU KNOW, BUSINESS GROWTH? IS IT JUST, WE WANT CONVERSATION? WHAT IS IT YOU REALLY WANT? HOW ABOUT RETENTION FOR STARTERS? UM, WE DON'T WANT ANYBODY FLOATING DOWN THE RIVER OF FRISCO AND ALLEN AND MCKINNEY.
HOW DO WE KNOW WHAT WOULD HOLD SOMEONE HERE OR CREATE THE ENVIRONMENT TO BRING SOMEONE HERE IF WE'RE NOT ACTIVELY LISTENING? AND I KNOW THE STAFF IS, I KNOW THE ECONOMIC DEVELOPMENT DEPARTMENT IS, I JUST, I, I DON'T KNOW.
YOU KNOW, I DON'T KNOW WHAT, I DON'T KNOW.
YOU KNOW, THEY DON'T, THEY DON'T SEND ME A MEMO.
ONE OF THE, ONE OF THE THOUGHTS I WANT TO CONVEY ON ONE OF YOUR QUESTIONS IS WHAT NEW MILESTONES.
AND, AND WE WERE WHEN WE WERE, OUR GROUP WAS WORKING THROUGH THE TURRET MILESTONES AND WE JUST RAN OUT OF TIME.
BUT THE LAST MINUTE OR SO, YOU KNOW, WE GOT TO TALKING ABOUT THE AIRPORT AND I THINK IF WE WOULD HAVE A LITTLE BIT MORE TIME, WE WOULD HAVE CREATED A NEW MILESTONE.
AND SO I THINK TOM'S ONTO SOMETHING AIRPORT RELATED.
AND I WOULD LOVE TO HAVE SOME MORE TIME TO COME UP FOR TOM OR COME UP WITH A MILESTONE THAT, THAT, UH, HAS SOMETHING TO DO WITH, UH, WITH THE AIRPORT, UH, BEING A MILESTONE UNDER THIS COAT.
UM, COULD YOU SAY, UM, WHAT I PUT IS LEVERAGE THE NEW CUSTOMS FACILITY TO PROMOTE INTERNATIONAL TRAVEL USE OF THE AIRLINE.
[01:00:01]
THINK THAT'S GREAT, BUT I THINK THERE'S SOME BIGGER, SOME OTHER IDEAS THAT WE CAN COME UP WITH.ALSO, I'D LIKE TO HAVE A LITTLE BIT OF TIME TO THINK ABOUT THAT FROM AN AIRPORT PERSPECTIVE, AS IT RELATES TO THIS BILL, TO, TO THAT PILLAR.
SO BASICALLY WHAT YOU'RE SAYING THOUGH, IS YOU WANT TO SEE EMPHASIS ON USE OF THE AIRPORT FOR, TOWARDS, TOWARDS BUSINESS.
YOU KNOW, I I'M BASICALLY WHAT I'M SAYING IS I'D LIKE TO HAVE MORE THAN FIVE OR 10 MINUTES OR WHATEVER WE'VE HAD OVER THERE TO, TO, UH, COME UP WITH A NEW MILESTONE, OUR TIME LIMITED.
SO WE'LL, WE'LL, WE'LL, WE'LL KIND OF MOVE ON, PUT IT OUT OVER THERE AND SEE WHAT COME BACK TO.
NO, I WAS JUST GOING TO SAY, BUT, BUT I THINK THE IDEA IS HAVE SOMETHING ON HERE AS A MILESTONE, AS IT RELATES TO AIRPORT FACILITY, THE INTERNET, THE NEW FACILITY THERE AT ALL.
SOME I GET IT TOLD THEM MINGLE TOGETHER, BUT LIKE FIGURE OUT A WAY MAKE THAT AIRPORT ACID THAT IS, WHICH WILL HELP ATTRACT CERTAIN BUSINESSES.
HUH? THAT'S REALLY WHAT YOU'RE TALKING ABOUT IS MAXIMIZE THE USE OF THE AIRPORT FOR BUSINESS.
THAT'S GIVING STAFF DIRECTION, UH, FOR IT.
SO WE'LL PUT IT DOWN AND KIND OF GO, LET'S GO BACK AND FINISH UP WITH THIS THING ON, UM, TO MY COMMUNICATION.
ARE YOU HAPPY WITH THAT IS, AND WHAT'S THE REST OF YOU FEEL, I GUESS THAT'S WHY I'M HERE.
WHAT'S THE REST OF YOUR FEELING ON THAT PARTICULAR MILESTONE? I WOULD LOVE TO GET AN UPDATE REAL QUICK FROM, FROM OUR ECONOMIC DEVELOPMENT TEAM TO SEE HOW THAT'S GOING, BECAUSE I DON'T HAVE A FULL UNDERSTANDING IF THAT'S OCCURRING WITHIN HOWEVER MANY BUSINESSES, I WOULD LIKE TO PUSH BACK ON THAT.
AND HERE'S WHY THE FOCUS OF TONIGHT IS SPECIFICALLY ON CITY COUNCIL DIVISION.
I DON'T WANT TO GET LOST IN THE DETAILS, ALTHOUGH I'M INTERESTED TO HEAR THAT.
I THINK WE NEED TO STAY FOCUSED ON THE VISION AND DURING OUR TIME THAT WE HAD TOGETHER, I SAID, I'M READY TO GIVE THAT UP.
AND THIS IS JUST FOR ME, BECAUSE I THINK IT STARTED OUT WITH US THINKING ABA.
THEN WE KIND OF MORPHED AND I KNOW IVAN WAS INVOLVED IN IT.
WE KIND OF MORPHED INTO TWO-WAY BUSINESS CHANNEL AND WE WERE ALL KIND OF TRYING TO, YOU KNOW, PUT THIS TOGETHER.
AND TO ME IT FEELS LIKE YOU CIRCLED ON THERE, YOU CIRCLED IT.
AND YOU POINTED UP TO THE ONE AT THE TOP THAT IT BLENDED IN THE TWO-WAY BUSINESS CHANNEL BLENDED IN WITH THAT, THAT STATEMENT AT THE TOP LEFT.
THE INITIATIVE CREATE CHANNELS FOR TWO-WAY COMMUNICATION.
TO ME LOOKED LIKE IT MATCHED UP WITH THE MILESTONE AT THE TOP, WHICH IS ECONOMIC DEVELOPMENT FOCUS.
AND SO IT'S
SO I WOULD BE OKAY WITH LETTING IT REST IF I'VE GOT A BONE IN MY MOUTH, BUT I JUST NEED TO PUT THAT.
LET'S KIND OF SET IT ASIDE AND WE NEED TO COME BACK TO WORK.
IT MAY COME TO US AS WE GO ON.
SO LET'S MOVE OURSELVES TO THE NEXT ONE.
I'VE ASKED THINGS HERE IN OUR WAY.
SECOND ONE IS EXCELLENCE IN ASSET MANAGEMENT.
SO LET'S DO THIS BECAUSE WE KIND OF GOT OURSELVES A RULE.
ALL WE'LL CHANGE THEM AFTER THIS ONE.
AND WE'RE ASKING THE SAME QUESTIONS.
WHAT'S UH, WHAT PILLAR FOR PILLAR NUMBER TWO, EXCELLENCE AND ASSET MANAGEMENT.
WHAT, WHICH ONE OF THESE, IF WE REACHED AND NO LONGER NEEDED, WHICH ONE ARE STILL IN PROCESS NEED TO REMAIN? WHAT NEW MILESTONES DO WE NEED? OKAY.
YOU WANT TO JUST DO THIS ONE TOGETHER? WHAT'S YOUR, WHAT'S YOUR PHONE CHECK THE BOX.
IT'S STILL IN PROCESS AND IT NEEDS TO REMAIN.
JUST KEEP GOING WITH YOUR SET UP THAT SYSTEM.
AND IT'S BEING IMPLEMENTED NOW.
AND IT JUST GOES ON FOREVER PERPETUITY.
WE ACTUALLY HAVE VERY GOOD
[01:05:01]
THEY'LL BE A, HAS BEEN COMPLETED.CMMS IMPLEMENTATION HAS BEEN COMPLETED.
JUST TAKE IT OUT AND THEN CONTINUE WITH THIS INITIATIVE.
OTHER INITIATIVES WE'LL DO THAT, BUT WE'RE, WE'RE FOCUSED ON THE
SO ANY MILESTONES YOU WANT TO ADD TO THIS, OR IS IT KIND OF RUN JUST AS IT IS? IT'S A CONTINUOUS IMPLEMENTATION.
DOES THAT GIVE YOU ANY DIRECTION YOU NEED? OKAY.
LET'S MOVE TO NUMBER THREE, WHICH IS EXCELLENCE AND TRANSPORTATION.
BEFORE WE JUMP, YOU KNOW, THIS ASSET MANAGEMENT TOOK A LONG TIME TO COMPLETE A LONG TIME TO COMPLETE SOME, ESPECIALLY YOU'RE TALKING ABOUT IT, ADA STUFF RELATED TO THIS, IT TAKES 20 YEARS.
SO, UM, YOU'VE BEEN THE ONLY ONE, BUT IT WAS DOING ALL THAT ATTENTION TO IT.
IT'S STILL AN IMPORTANT PILLAR.
WHICH IS TRANSPORTATION SYSTEMS. DO YOU WANT TO DIVIDE UP AND TALK ABOUT THAT ONE? WELL, MY INITIAL FEELING ON THAT IS NO.
UM, I THINK THAT UNLESS WE WANT TO HAVE ONE, BUT I THINK THE, THE TWO, THE EVER SHE'S STILL VERY APPROPRIATE AND SECOND MILESTONE IS VERY INCLUSIVE.
A LOT OF THINGS THAT WE'RE DOING, UM, ALL MODES OF TRANSPORTATION FROM WALKING TO TAKING THE TRAIN, DRIVING ALL THAT STUFF.
SO, YEAH, I DIDN'T, I DIDN'T SEE ANY CHANGES ON THAT, BUT I'M OPEN TO HEARING ANYBODY ELSE'S THOUGHTS.
I HAVE A NEW TRANSPORTATION AND WE, I THINK WE NEED YOU TO LOOK AT IT CERTAINLY NOW.
AND I'D LIKE TO PUT SOMETHING ON IT FOR THE FIRST MILE LAST MILE FROM
I DON'T, WE, WHAT IS THAT GOING TO LOOK LIKE? WE KNOW THAT THINGS COME UP AROUND THE CORNER IN THREE YEARS, IT'S GOING TO BE IN SERVICE.
I'M ASSUMING THAT FALLS UNDER TRANSPORTATION, BUT THAT'S KIND OF LIKE A BIG THING.
WHAT, WHAT IS THAT? IS IT, WE, YOU KNOW, WORK OUT SOME KIND OF A PILOT PROJECT WITH GOOGLE AND SELF-DRIVING CARS BECAUSE WE'VE GOT THE EASIEST PLACE TO TRY SOME NEW TECHNOLOGY AND SOMETHING INNOVATIVE BECAUSE WE'VE GOT ONE MAIN STREET AND GETTING THAT FROM THAT TRAIN STATION UP AND DOWN THE BELTLINE AND THE COST OF THE TOLLWAY, IT SEEMS LIKE IT'S MORE DOABLE THAN SOMEBODY WANT TO DO A PILOT PROJECT WITH YOU CONJUNCTION WITH US.
I DON'T KNOW, YOU KNOW, JUST TO GET PEOPLE AROUND BECAUSE WHAT'S GOING TO HAPPEN IS IF, HOPEFULLY IF PEOPLE ARE USING THE, THERE'S NOT ENOUGH, THERE'S NOT ENOUGH PLANES OVER THERE, RIGHT.
AT THE TRAIN STATION, AT LEAST INITIALLY TO, EVEN FOR THEM TO GO TO, THEY'RE GONNA HAVE TO NEVER SAY, WELL, NOW I'LL TAKE THE TRAIN.
HOW AM I GOING TO GET FROM THERE TO THE RESTAURANTS? RIGHT.
SO CAN WE ACCOMPLISH THAT TIME BY PUTTING SOME LANGUAGE IN FIRST MONSTER CIVIL LAND DEVELOPMENT WITH THE FOCUS ON FIRST MILE LAST MILE? IS IT THAT SIMPLE? I THINK THAT, I THINK IT CAN ACTUALLY ADD THEM ALSO.
SO JUST TO ADD ON TO THE FIRST MILESTONE, YOU HAD SOMETHING LIKE THAT THAT SAYS MY LAST MONTH, INCLUDING DEVELOPING A PLAN THE FIRST MONTH, IT MAY BE IN CONJUNCTION WITH DARREN OR SOMETHING LIKE THAT, HOW CEDAR, HOW THEY COULD HAVE AUTONOMY.
BECAUSE, YOU KNOW, IN OTHER WORDS, THE CARS HAS NOBODY DRIVE AUTOMATIC CIGARETTE TO THE LIMEBIKE NO POCKET BY THE DOCK STATION.
THEN YOU GET OFF THE TREND, YOU JUST PAY FOR IT, NOT ON THE APPS, RYAN, YOURSELF, THEN SOMEBODY CAN RIDE IT BACK.
SO IT, IT, IT, IT HAS BECOME, YOU KNOW, A BIG, BIG SUBJECT.
AND, AND THERE'LL BE NEW TECHNOLOGY YET.
SO I WOULD SAY STAFF IS PROBABLY ALREADY ON THIS SONG, BUT I THINK IT'S GOOD TO ARTICULATE IT AND SAY, WE RECOGNIZE WE'VE GOT TO CREATE
[01:10:01]
A PLAN.SO I'LL JUST WORK SMITH THAT ALL EFFECTS GO TO UTAH TO THAT FIRST MILESTONE AND GIVE YOU SOME SENSE.
YOU KNOW, RECENTLY, IF YOU'LL NOTICE SOME OF THE RESTAURANT MAGAZINES, THEY HAVE PROMOTED, YOU DON'T HAVE TO HIRE WAITERS ANYMORE.
SO YOU JUST USE YOUR APP CALLED SUGAR MENU.
SO YOU DON'T EVEN NEED A MENU.
THEN THE, UH, AUTOMATIC ROBOT CAR IN THEIR KITCHEN, THEY PUT IN THE FOOD ON THE ROBOT CALLED KING KITCHEN TABLE.
SO THEY JUST ROBOT CARS GO TO THE ATTAINMENT.
SO YOU JUST PICK UP YOUR FOOD AND GO ABOUT HOW TO GO BACK TO THE OCCASION.
SO, YOU KNOW, IT IS SAFE, THE MONEY YOU PAY FOR WINTERS AND ALSO
AUTONOMOUS CAR IS SOMETHING SIMILAR AS FAR AS THE LAST MILE TRANSPORTATION.
THEY DONE A LOT OF ORDINANCES TO ALLOW GOLF CARTS ON, ON STREETS OR SIDEWALKS TO GET PEOPLE THERE.
YOU CAN'T REALLY DO THAT ON A BELTLINE.
I KNOW, BUT THERE MAY BE STUFF TO DO IT THOUGH.
YOU MAKE IT FOR, YOU KNOW, UH, AGAIN, THERE WAS A TIME WHEN WE WOULDN'T HAVE THOUGHT ABOUT, UH, CERTAIN THINGS WE LOOK AT NOW.
IF WE'RE GOOD WITH THAT ONE, UH, ANYBODY HAVE ANOTHER MILESTONE, WE'LL JUST STICK TOGETHER FOR THE MOMENT UNDER EXCELLENCE IN TRANSPORTATION SYSTEMS. THAT'S ON YOUR MIND, GOOD CRUISER.
SO THE NEXT ONE IS, UM, GOLD STANDARD IN CUSTOMER SERVICE.
AND THEY'RE THE ONLY MILESTONE YOU HAVE IS PROMOTE AND PROTECT ADDISON.
WHAT, WHAT'S YOUR THOUGHTS ON THAT? CERTAINLY THE ANDERSON WAY IS CERTAINLY MAKING SURE THAT WE CAN DO THAT.
OUR STAFF IS ALWAYS LOOKING, TRYING TO FIND A WAY TO SAY YES TO ASK.
THAT'S A HARD ONE TO ADJUST, MAKING BETTER ADDISON WAY FASTER, BUT THAT'S A CHALLENGING WAS BASICALLY THIS PILLAR, THIS MILESTONE BASICALLY YOU'LL WANT TO CONTINUE PROVIDING THE SUPERIOR SERVICES FOR ALL KINDS.
SO ALSO THE ATTITUDE OF THE EMPLOYEES, YOU KNOW, AND I LOVE TO SEE THE CULTURE IS EVERYBODY SEE JOB.
SO WHEN YOU HAVE A HAPPY MOOD, YOU KNOW, YOUR HAS TWO OTHER WORKERS.
EVERYBODY'S,
SO WE NEED TO MAINTAIN THE NUMBER ONE TOP WORKING ATTITUDE IN THE PAST TO OTHER COLLEAGUES AND THEN PROVIDING THE BEST SERVICE YOU CAN.
I MEAN, BASICALLY WHATEVER WE DO, YOU KNOW, STAFF IS PROVIDING THE SERVICES.
SO THIS, YOU CAN NEVER, YOU CAN NEVER TAKE IT OFF.
SO WE'LL PRIDE, YOU KNOW, YOU SHOULD.
FEW YEARS AGO I DID A COUNCIL RETREAT FOR PORTLAND, TEXAS DOWN ON THE COAST.
AND UM, PROBABLY ONE OF THE ONLY CITIES I'VE EVER WORKED IN WHERE, WHEN WE GOT TO THE ISSUE OF INFRASTRUCTURE, THEY SAID, REALLY, WE JUST GOT TO KEEP DOING WHAT WE'RE DOING.
AND YOU KNOW, IT WASN'T THAT THEY WERE DIFFERENT ABOUT IT.
THEY SAID 30 YEARS AGO, COUNCILS DECIDED INFRASTRUCTURE WOULD BE THE PRIORITY.
OF COURSE, YOU KNOW, THERE'S REASONS FOR THAT IN TEXAS.
AND THEY SAID, EVERY COUNCIL HAS KEPT IT UP AND WE'RE NOT GOING TO BE THE FIRST ONE TO FIGHT.
I WOULD ALWAYS REMEMBERED THAT BECAUSE I'LL TELL YOU ABOUT YOUR CUSTOMER SERVICE, NOT JUST SAYING THAT, CAUSE THESE GUYS ARE IN THE ROOM, YOU GOT A GREAT REPUTATION.
[01:15:01]
SUBSIDIES THAT WANT THAT, BUT THEY HAVEN'T GOT IT YET.AND THEY CAN SAY WE'VE MADE A LOT OF PROGRESS, BUT WE HADN'T REALLY TURNED THE CORNER ON THAT CULTURE.
THAT, THAT MATERIAL IS SOMETHING I'LL GIVE YOU SOME STORIES.
I ALWAYS FEEL EDISON CITY, EVEN THOUGH ALL POLICE OFFICERS, YOU KNOW, I REMEMBER ONE DAY THERE'S A HOMELESS PEOPLE LIE DOWN ON MY ACTUAL NEIGHBORS.
AND THEN, UH, THEY, THEY ASKED ME TO CALL POLICE.
SO I CALLED THE POLICE OFFICER SHOWED UP.
I CAN'T REMEMBER HER NAME IS A SHEET.
THEN SHE ASKED THE HOMELESS WOMAN, WHY YOU LIED AND SAID THAT SHE WAS HUNGRY.
SHE DIDN'T EAT FOR A WHOLE DAY.
SO AN OFFICER SAID, CAN YOU MOVE TO OTHER AREA? I BUY YOU LUNCH.
SO SHE CAME INTO ME HAVING SOME CASH.
YOU BUY A LUNCH AS I JUST COOKED SOMETHING FOR HER SO THAT SHE TOOK HER TO THE SIDE AND FEED HER.
BUT SHE DID A GREAT, YOU KNOW, I FEEL PROUD OF HER.
AND THEN THE OTHER DAY SOMEBODY TEXTED ME WAS THE EDISON PLACE INSTEAD OF A MAYOR, UH, I'M SELLING MY, UH, FURNITURE, UH, TWO GUYS TOMORROW, NINE O'CLOCK ONE COME TO PICK UP, BUT I DO NOT KNOW THEM.
CAN YOU SEND A PLACE TO BE AROUND? AS YOU KNOW, HAS REST, ALL POLICE CANNOT DO THIS BY THIS KIND OF DISTANCE.
SO, BUT INSTEAD OF WEST SAID, YOU KNOW, HE'S WILLING TO DO IT.
SO HE DOESN'T NEED TO DO THIS.
SO I WANT TO MENTION THIS, YOU KNOW, YOU YOU'LL DO SOMETHING BEYOND YOU'RE SUPPOSED TO DO BEING A CITIZEN OR BEING PEOPLE DOING BUSINESS IN HERE.
THEY WON'T FEEL MAN, THIS GREAT, YOU KNOW? YEAH.
SO THAT'S GOING TO BE THE ALWAYS PROUD OF ALL STAFF ON EMPLOYEES.
SO THAT THE QUESTION THOUGH, THAT WE'RE LOOKING AT HERE IS, YOU KNOW, TALKING ABOUT A GOLD STANDARD IN CUSTOMER SERVICE, WE KNOW WE WANT IT.
WE KNOW, WE WANT TO KNOW KEEP GOING.
UM, I KNOW I HAVE WITNESSED JUST CONSTANT GOLD STANDARD IN CUSTOMER SERVICE.
I HEAR PERPETUAL GOOD FEEDBACK FROM, FROM RESIDENTS STORIES, JUST, YOU KNOW, IT'S, IT'S GOOD.
UM, IS THERE SOMETHING THAT WE NEED TO DO? I MEAN, IS THERE AN A, WE NEED TO BE TRYING TO OUT OF MILESTONE, IF WE'RE IN A, JUST KEEP DOING IT.
GENERALLY, WHAT WE SEE IS PEOPLE HAD MILESTONES WHEN IT FELT LIKE WE'RE NOT GETTING THERE.
LIKE WE NEED SOMETHING THAT MEASURES.
IF YOU'RE HAPPY WITH ALL THAT THAT'S GOING, IT REALLY KIND OF FALLS TO THE STAFF TO SAY, OKAY, WHAT'S THE INITIATIVES.
I JUST WANTED TO SAY, I CAN'T IMAGINE CHANGING THIS.
I THINK IF WE REMOVED IT, IT'D BE LIKE, WE'RE TAKING IT FOR GRANTED.
WE JUST CAN'T TAKE IT FOR GRANTED.
UM, HAD A CONVERSATION WITH, UH, IVAN.
I WOULD USE NO LONGER WITH US, BUT HE IS IN A WAY, A LITTLE BIT RIGHT NOW BECAUSE, UM, ONE OF THE THINGS THAT CAME UP WAS HE JUST GETTING SETTLED INTO HIS NEW CITY AND HE BROUGHT UP A COUPLE OF EXAMPLES OF SERVICE AND HOW WE DID IT VERSUS THE NEW CITY.
AND HE WOULD JUST POINTING OUT, YOU KNOW, DIFFERENT THINGS OF, GOSH, YOU DON'T REALIZE HOW YOU COMPLETE, YOU GOT TO, YOU DON'T HAVE ANY MORE.
SO I, I DON'T SEE ANY CHANGES.
NEXT ONE IS FINANCIAL HEALTH AND THE MILESTONE LIVES JUST CONTINUED DEVELOPMENT AND IMPLEMENTATION OF THE LONGTERM FINANCIAL PLAN.
WHAT'S YOUR THOUGHTS ON THAT? IS IT, IS IT DONE? DOES IT STAY? IS THERE SOMETHING NEEDS TO BE ADDED TO, OKAY.
I THINK WE'RE COMING ACROSS SOMETHING ELSE.
TO ME, IT DOESN'T NEED TO BE CHANGED.
I DON'T THINK WE NEED TO DO A THING HERE THAT SOMEBODY HAS
AND WE HAVE AAA BOND RATING FROM BOTH S AND P AND MOODY'S SO A WELL CDS IN TEXAS.
OTHER THAN THAT, I'LL BE 63 CDS AS THIS KIND OF HONOR TO CONTINUE DOING THIS.
I THINK THE STEVEN GLICKSMAN AND HIS STAFF
[01:20:01]
HAS DONE A GREAT JOB AND, UM, BUT IT NEEDS TO BE, SO THEY NEVER FORGET INDIA CONTINUE TO FEEL PROUD OF THEMSELVES.ALWAYS LOOKING AT I DO MY BEST.
AND IT SHOWS IN THE INITIATIVES ARE SET AND ACCOMPLISHED.
WE ALWAYS KEEP IT A HIGH PERCENTAGE, EVEN THOUGH I'LL RESERVE, EVEN THOUGH THEY ONLY REQUIRE 25%.
BUT IF YOU LOOK AT EACH FUND HAS 1 30, 30 5% OF FUND THE BALANCE.
SO, YOU KNOW, THAT'S THE REASON WE COULD HAVE GOD.
SO I'M HEARING, YOU'RE HAPPY WITH IT.
THAT LEADS US TO THE NEXT ONE, WHICH IS THE GOLD STANDARD OF PUBLIC SAFETY.
THE PEDAL THERE IS MAXIMIZE USE OF, I MEAN, THE MILESTONE IS THE MAXIMIZE USE OF CUTTING EDGE TECHNOLOGY TO ENHANCE PUBLIC SAFETY.
YOU GUYS HAVE MADE A LOT OF PROGRESS ON THAT.
UM, WHAT'S YOUR SENSE ON THAT PARTICULAR MILESTONE? IS IT STARING YOU, ARE YOU READY TO SAY NO, IT'S BEEN A COCK WISH.
AND ARE THERE OTHER THINGS YOU WANT TO ADD? SO I, I I'LL, I THINK WHEN I DON'T WANT TO SUNSET THAT, I THINK THAT IS, I UNDERSTAND THAT WE ARE, WE'VE MADE A LOT OF PROGRESS, BUT I THINK THAT WE HAVE TO CONTINUE WITH THAT IN MIND TECHNOLOGY AND USING ADVANCEMENTS IN TECHNOLOGY TO ENHANCE PUBLIC SAFETY.
I THINK WE NEED TO KEEP STAYING ON IT AND KEEP DOING IT.
MIKE, I DON'T THINK WE NEED TO DO A THING HERE.
I AGREE THAT WORKING IN THIS MILESTONE MAXIMIZE THE USE OF THE CUTTING TECHNOLOGY.
THAT'S ALWAYS GOING TO BE ALWAYS GOING TO BE, AND THAT'S NOT GOING TO SETTLE FOR WHAT'S IN THE PAST NECESSARILY.
WHAT'S YOUR THOUGHTS ON, I'VE GOT A QUESTION FOR WES.
UM, WE'VE GOT ALL THESE DEPARTMENT HEADS HERE AND APPRECIATE THEIR ATTENDANCE, BUT ARE THEY ONLY HERE TO LISTEN? ARE THEY HERE TO PROVIDE US THOUGHTS IF WE ASK THEM, YOU KNOW, IF WE HAVE A QUESTION? YES.
THE QUESTION I HAD
WELL, I LIKE THIS THE WAY IT IS, BUT WE'D LOVE TO HEAR SOMETHING MAYBE FROM HAMID OR CHIEF SPENCER, AS FAR AS, UH, THEIR THOUGHTS ABOUT FUTURE, FUTURE TECH, THAT MIGHT BE ON HORIZON OTHER THAN IT IT'S GOING TO BE IMPLEMENTED.
SO THAT'S DEFINITELY, I MEAN, THE OTHER THING IS, AGAIN, IF, IF WE'RE COMFORTABLE WITH THIS, WE NEED TO MOVE ON.
SO WE DON'T GET, YOU'RE GOING TO HAVE A TIME FOR THAT.
THE STAFF COME BACK TO US WITH IT, WITH WHAT THEY'RE GOING TO DO WITH WHAT THEIR NEXT IDEA IS, WHAT THE INITIATIVE IS, ALL OF THAT, THIS, THIS IS NOT FOCUSED AS ME.
SO WHAT WE NEED TO DECIDE IF THIS IS THE ADJUSTMENTS OR CENSORED, OR WE NEED TO MOVE ON AND THEY WANT TO SEE HER ENTHUSIASM FOR WHAT WE HAVE NOW, THE CITY HAS TO PROVIDE EITHER POLICE OR FIRE DEPARTMENT, THE BEST EQUIPMENT, THE REQUIRED NUMBER OF MY JOB.
SO THAT'S THE REASON WHY YOU ALWAYS NEED TO UPDATE SERVICE EQUIVALENTS, EVEN RIFLE, POLICE CARS, COMPUTER SYSTEM, YOU KNOW? YEAH.
ALSO THE FIRE ENGINES, ALL KINDS OF STUFF THEY NEED TO DO THE JOB.
YOU KNOW, OLD CHINESE SAYING SAYS, YOU CANNOT HAVE A COMPLETE MEALS, CHINESE MEAL WITHOUT RICE.
SO, SO, YOU KNOW, THEY HAVE TO HAVE REALLY CLEAR AND ALMOST OBLIGATED.
SO WE, AS A CITY CONCEPT, AS MAYOR, WE NEED TO WORK WITH THEM AND TO PROVIDE THEM WITH THAT.
SO WE CAN PROVIDE THAT SERVICE TO OUR CITIZENS, WHETHER THEY LIVE HERE OR WHAT, THE ONLY THING TOO.
I WENT OUT ON THAT IF THERE WAS ANY FURTHER CLARIFICATION IN
[01:25:01]
MY MIND IS THAT SYSTEMATICALLY, WHAT WE'VE OBSERVED IS A PILOT PROCESS AND THEN THE EXECUTION PROCESS, AND THEN, HEY, IT WORKED, LET'S IMPLEMENT IT.AND THEN WE IMPLEMENT IT AND THEN GUESS WHAT? WE GET A REPORT THAT REFLECTS RESULTS THAT HAVE IMPROVED OVER BEFORE WE HAD THE TECHNOLOGY.
SO WE SAY, KEEP DOING IT, KEEP DOING IT.
AND THEY GO, OKAY, WE'RE GOING TO WORK.
YOU KNOW, AND IT'S JUST, THIS IT'S A SYSTEMATIC PROCESS.
AND BEFORE WE PILOT, WE GET, WE LOOK AROUND AND GO, HEY, YOU KNOW, COMPELLED DID THIS.
AND MAN AT WORKED AND THEY'RE JUST BRAVING ABOUT, AND YOU KNOW, AND SO IT JUST SEEMS TO ME THAT IT'S JUST KEEP, KEEP DOING THAT, KEEP DOING IT, KEEP DOING IT.
AND THE TECHNOLOGY CHANGES AND WE NEED TO INNOVATE HAMEED AND CHIEF SPENCER WILL LET US KNOW AND WE'LL, WE'LL HEAR ABOUT IT.
YOU'RE IN THIS PART RIGHT HERE.
WE HEAR THIS AS A PRIORITY TO YOU.
WE'RE GONNA BRING FORWARD THE BEST POSSIBLE IDEAS.
MAYBE THEN YOU SAID, WELL, WE CAN'T DO THAT BECAUSE WE DON'T HAVE RESOURCES.
SO IT'S GOT TO COME DOWN A NOTCH.
THAT'S ALL THIS COUNCIL AFFIRMING IT TO, TO YOUR POINT, MARLIN.
THAT'S WHERE THERE'S GOING TO BE.
LOTS OF GIVE AND TAKE AND REPORTING BACK AND FORTH.
AND THEN AT ANOTHER POINT, WHICH IS NOT WHAT WE'RE DOING HERE IS WHERE YOU'RE EVALUATING.
OKAY, WHAT'S GOING ON? AND CAN WE SEE THE METRICS, BUT THERE'LL BE A REPORT FOR THAT WHERE YOU CAN SAY, OH NO, THE METRICS DIDN'T CHANGE.
WELL, I GOT WORSE, SOMETHING LIKE THAT.
BUT WHAT I'M HEARING YOU SAY IS YOU GOT IT.
YOU WANT TO KEEP GOING WITH IT.
IS THERE ANYTHING YOU WANT TO ADD TO THAT BEFORE THAT WEST? YEAH.
UM, TO, TO, TO MIKE'S POINT, I THINK, I THINK PEOPLE IS, CAUSE I UNDERSTAND THAT PEOPLE ARE COMFORTABLE WITH THE EXISTING MILESTONE AND THAT'S GOOD.
UM, AND IT IS WHAT WE'RE SEEING ON THAT CIRCLE OF STRATEGIC VISION OF CYCLISTS, STRATEGIC VISION.
UM, BUT TO THAT LAST QUESTION, THE ONE THAT MIGHT JUST MENTION, WHAT ELSE SHOULD WE BE PAYING ATTENTION TO? WHAT ELSE SHOULD WE BE THINKING OF? AND UM, CAUSE I'M ASSUMING THAT'S WHAT WE'RE GRADS, WE'RE TRYING TO ANSWER ALL THREE OF THOSE QUESTIONS FOR THIS PILLAR OF SPECIFICALLY NOW.
AND ONE OF THE THINGS THAT MAY NOT, THE COUNCIL MAY NOT WANT, BUT AS A PILLAR RIGHT NOW, BUT IS SOMETHING THAT WE NEED TO KEEP THINKING ABOUT IS HOW WE PREPARE TO ADDRESS ISSUES ASSOCIATED WITH, FOR EXAMPLE, TRANSIT ORIENTED DEVELOPMENT, AS WHAT WILL COME IN GREATER INTENSITY, UH, TO ADDISON BECAUSE OF THE TRANSIT SERVICES THAT WILL STOP AND ADDISON WILL BE HOMELESS PEOPLE, UM, MORE THAN WHAT WE SEE TODAY.
AND SO AT SOME POINT WE WILL NEED TO BE PREPARED TO HAVE A WAY TO ADDRESS THAT.
WE AS STAFF ARE ALREADY STARTING CONVERSATIONS, NOT ONLY BUYERS W W WE ARE HAVING CONVERSATIONS, NOT ONLY INTERNALLY, BUT ALSO WITH OUR, UH, METRO CREST PARTNER CITIES TO HELP PREPARE OURSELVES FOR NOT ONLY HOW WE DEAL WITH HOMELESSNESS AS IT EXISTS IN OUR COMMUNITY TODAY.
BUT ALSO WHEN WE EXPERIENCED THE CHANGE OF WHAT WILL HAPPEN BECAUSE OF THE TRANSIT THAT COMES, WHERE WE WILL BE ABLE TO LEARN FROM THEIR EXPERIENCES, BECAUSE THEY'VE ALREADY HAD THEM LARGELY.
AND THEN NOT ONLY THAT WE WILL BE ABLE TO WORK TOGETHER TO TRY TO, YOU KNOW, COME UP WITH SOLUTIONS FOR THEM.
SO I THINK AS, AS YOU THINK THROUGH WHAT'S NEXT IN THIS TYPE OF AREA, I THINK A MILESTONE IN A MINI GROUP AT THIS POINT, BUT I THINK SOMETHING LIKE, HOW DO WE PREPARE FOR THAT IS, UH, IS SOMETHING THAT YOU WANT TO KEEP ON YOUR RADAR.
IT WAS PRETTY MATURE, NOT YET, BUT IT'S KIND OF, BUT WE KNOW THAT THERE'S THIS CHALLENGE ALREADY HAPPENING AT THE AIRPORT, WHERE THERE, WELL, YOU JUST, JUST AT THE INTERSECTION OF BELTLINE AND DALLAS, NORTH TOLLWAY, RIGHT? THAT'S GONNA, THAT'S GONNA BE ENHANCED, ENHANCED IS A BAD WAY TO EXPLAIN IT, BUT IT'S GOING TO BE ACCELERATED INTENSIFIED WHEN IT'S EASIER FOR PEOPLE TO GET AROUND, YOU KNOW, FROM ALL OVER THE METROPLEX, BECAUSE THE FACT IS, IS THAT TRANSIT OFTEN IS A PLACE WHERE PEOPLE CAN GET AIR CONDITIONING AND SLEEP AND DO ALL SORTS OF THINGS.
AND THAT WILL RESULT IN PEOPLE THAT HAVE THOSE ISSUES THAT COME MORE FREQUENTLY TO OUR COMMUNITY.
AND WE'LL HAVE TO BE PREPARED TO ADDRESS
[01:30:01]
FALLS INTO THE PUBLIC SAFETY, SPECIFICALLY PUBLIC SAFETY OF THE PILLARS.I THINK IT IS MOST APPROPRIATE FOR PUBLIC SAFETY BECAUSE, BECAUSE THE, THE, THE OTHER, THE DYNAMIC THAT HAPPENS WITH THE TRANSIT, IT'S JUST AN INCREASE IN POPULATION TOO.
YOU KNOW, ESPECIALLY WHEN YOU THINK ABOUT THE DEVELOPMENT AROUND TRANSIT ORIENTED DEVELOPMENT, WE THINK ABOUT WHAT'S GOING TO HAPPEN.
AND I WAS A CIRCLE AND YOU'RE GOING TO HAVE JUST MORE PEOPLE PERIOD.
AND SO THE WORD THAT KEEPS COMING TO MY MIND IS INNOVATE WITH AN EYE TOWARDS, UH, THE FUTURE.
AND, YOU KNOW, YOU KNOW, SO WE KNOW THAT THESE THINGS, WE WANT GOALS, WE WANT EXCELLENCE, WE WANT ALL THIS, BUT REALLY WHAT WE, WHAT WE NEED TO DO IS WE NEED TO EXECUTE ON INNOVATION, UM, WITH AN EYE TOWARDS THE FUTURE RESULTS OF THE TRIP, THE TRAIN COMING THROUGH TOWN.
SO, SO I THINK IN THE PUBLIC SAFETY ARENA TO WEST POINT HAS A GOOD POINT AS I DON'T KNOW IF IT'S A MILESTONE, BUT SOMETHING LIKE THAT TO BEING MINDFUL OF WHAT WE KNOW IS THE OBVIOUS RESULT OF WHETHER WE'RE IN THE PROCESS OF DOING HOW ARE WE GOING TO, UM, EITHER LEVERAGE TECHNOLOGY OR ACT DIFFERENTLY OR PLAN DIFFERENTLY SOMEHOW TO, TO PREPARE FOR THE CHALLENGES THAT WE DON'T HAVE TODAY.
QUESTION, I DIDN'T ASK YOU, I'M NOT DISAGREEING WITH YOUR RESISTANCE, YOUR SUGGESTION HERE.
THOUGHTS IS, UH, THE PREMATURE QUESTION.
UM, YOU KNOW, I KIND OF THINKING ABOUT 20, 22, SO KIND OF A LINEAR PROCESS HERE.
SO, UM, YOU KNOW, CAN YOU SPEAK A LITTLE BIT MORE OF THAT? I MEAN, ARE YOU TELLING US THAT THIS IS SOONER RATHER THAN LATER, OR DO YOU THINK THAT WE NEED TO BUMP THIS UP AND INCORPORATE SOME OF THAT WORDING IN THIS, IN THIS CREATE A SECOND MILESTONE, IS FOOTBALL, PUBLIC SAFETY.
I JUST WANT TO HEAR YOU A LITTLE BIT CLEAR.
AND WHEN I, WHEN I SAID, UH, IT'S, IT'S, IT MAY BE PREMATURE IS BECAUSE LIKE RIGHT NOW WE'RE IN THE DISCOVERY PROCESS OF WHAT OUR OPTIONS COULD BE, HOW WE MIGHT WANT TO GO ABOUT, YOU KNOW, WE'RE, WE'RE, WE'RE EXPLORING.
AND SO, UM, IF YOU ASKED US TO HAVE AN IN-DEPTH CONVERSATION ABOUT IT, I THINK PAUL SPENCER WOULD BE A LOT BETTER THAN ME, BUT I DON'T THINK, I THINK WE WOULD BE TALKING A LOT ABOUT A LOT OF, A LOT OF HYPOTHETICAL, SO WE'D HAVE TO, TO, TO RESEARCH.
AND THAT'S, THAT'S WHAT I'M SAYING IS FROM A, YOU KNOW, BEING ABLE TO PUT SOME MEAT ON A, A BONE, SO TO SPEAK, IT WOULDN'T BE PREMATURE TO BE ABLE TO DO THAT.
UM, YOU KNOW, WE PROBABLY HAVE, YOU KNOW, IF IT'S YOUR POINT, YOU'RE CORRECT.
YOU KNOW, WHAT WE'RE TRYING TO DO IS FOCUS ON WHAT WE'RE DOING FOR FISCAL YEAR 2022.
AND SO YOU'RE EXACTLY CORRECT.
I'D HAVE TO TALK THROUGH THIS A LITTLE BIT MORE.
UM, BUT I DON'T KNOW IF IT'S BETTER FOR FISCAL FISCAL YEAR 23, UH, TO, TO, TO START THIS.
BUT, BUT I, I, AS WE WERE TALKING, AS I WAS THINKING THROUGH THESE QUESTIONS AND THINKING ABOUT WHAT'S NEXT, WHAT, WHAT IS OUT THERE THAT, THAT, THAT COUNCIL SHOULD BE CONTEMPLATING THAT JUST CAME TO MIND.
AND I THOUGHT IT WOULD BE A HELPFUL EXAMPLE OF SOMETHING LIKE THAT TO THINK ABOUT.
AND IF THE COUNCIL IS A CLIENT SAY, YOU KNOW WHAT, WE REALLY WANT TO MAKE SURE THAT I DON'T THINK THE COUNCIL, I DON'T THINK ANY COUNCIL WOULD SAY, YEAH, WE DON'T WANT TO DEAL WITH THIS.
UH, BUT IF, IF THE COUNCIL IS SAYING, NO, YEAH, YOU KNOW, I THINK WE NEED TO START NOW THEN, AND THEN THAT'S, THAT'S A FINE MILESTONE TO, TO CREATE THE COUNCIL BECAUSE I CAN'T TELL HIM, I THINK WE'RE ALREADY STARTING, BUT I, I, I'M SITTING HERE JUST MENTIONED MAY NEED TO HELP YOU HERE AS FAR AS, UH, I GUESS WHAT'S MY QUESTION TO YOU.
WHEN, WHEN IS THE APPROPRIATE TIME TO START TALKING ABOUT THIS MORE BROADLY YESTERDAY? YOU SAID YESTERDAY? UM, WELL, I THINK THAT, UH, I'M NOT RESISTANT TO ADDING ANOTHER PASTA.
I THINK THE PRODUCTION HOPEFULLY
[01:35:04]
START FORMULATING HAVING STAFF START FORMULATING PLANS FOR PUBLIC SAFETY RELATIVE TO THE TRANSIT ORIENTED DEVELOPMENT AND, UH, INTENDED POTENTIAL UNINTENDED CONSEQUENCES OF THAT DEVELOPMENT MIGHT BE SOMETHING BROAD LIKE THAT.TOM, YOU WERE GOING TO SAY SOMETHING A MOMENT AGO.
I THINK, WHERE ARE YOU? I WAS GOING TO SAY, I DON'T KNOW IF THIS ACTION IS, ARE, OUR MILESTONES ARE ACTUALLY VERY, VERY BROAD.
I DON'T KNOW IF THIS FALLS UNDER INITIATIVES, THIS, I DON'T KNOW.
UM, YOU KNOW, IS IT, IF IT IS A MILESTONE, LIKE DEVELOP SOME KIND OF URBAN POLICING POINT? I DON'T REMEMBER.
WE PROBABLY ALREADY HAVE THAT.
I DON'T EVEN KNOW WHAT YOU WOULD EXACTLY WHAT YOU WOULD CALL, BUT I THINK ANY INITIATIVES MILESTONE, I KIND OF AGREE WITH WHAT CHIEF THOUGH.
I MEAN, YOU ARE HOW THINGS MOVE RATHER SLOW IN GOVERNMENT SOMETIMES.
I MEAN, I'M JUST SAYING IT JUST, IT TAKES A WHILE FOR US TO ALL GET TOGETHER A MEETING SOMETIME.
SO TWO YEARS FROM NOW, I'LL REMEMBER IT FALL AWAY.
SO I THINK SOMETHING SHOULD BE KNOW.
I DON'T, I DON'T MIND THAT IN ANOTHER, I DON'T KNOW WHAT YOU CALL IT.
WELL, WHAT IF YOU JUST USE, UM, LAURIE'S WORDS AND YOU SAID WELL, THROUGH ALL THE FENWAY WITH AN EYE TOWARD THE FUTURE AND THE CHANGES THAT WILL COME WITH TRENDS AND DEVELOPMENT AND PUT IT UNDER PUBLIC SAFETY, BECAUSE AT THE END OF THE DAY, IT WOULDN'T, THE, THE STAFF WOULD THEN COME UP WITH WHETHER THAT'S IN OUR RESEARCH PROJECT THAT LOOKS TO OTHER TOWNS THAT HAVE HAD THIS TYPE OF THING IMPLEMENTED.
AND WHAT DO THEY FACE? I MEAN, THAT CAN TECHNICALLY BE APARTMENT.
YOU KNOW WHAT I SHOULD HAVE? I DON'T KNOW.
YOU'RE GOOD WITH THAT WORDING.
YOU KNOW, I THINK THAT THE MAIN CONCERN IS THE, UH, HOMELESS PEOPLE AND PANHANDLERS, ESPECIALLY LOOK AND SEE THE LOCK, THE ODYSSEY POLICY, YOU KNOW, YOU FEEL TO DRIVE EVERYONE.
EDISON IS SILICON SEALED, BUT THEY KNOW WHICH AREA IS THOUGHTS.
SO THEY SPECIFICALLY STATE NOT A SITE, BUT, UM, WHERE THE TRANSIT COMING, YOU KNOW, I THINK LESS CHIEF CONCERN ABOUT THE FUTURE.
SO INDEED THERE WILL BE SOMEBODY LIKE THAT STATED THAT A HIDEAWAY ENDED UP ASLEEP IN PUBLIC PLACES.
OR YOU CAN HAVE SOME TEMPORARY SHELTER BILL NICELY SO THEY CAN SLEEP THERE OR SOMETHING, BUT YOU WANT TO MAKE IT WELL ENOUGH THAT THEY CAN CREATE VARIOUS THINGS.
THE OTHER THING IS IT'S ALL RELATED TO PLY RECENT YEARS.
OTHER PEOPLE MOVED TO, ESPECIALLY TEXAS MOST DALLAS AREA BECAUSE, YOU KNOW, EXIST SURROUNDING CITIES WHERE HAVE BETTER PUPPET SAFETY LOVE OUR PLACE IN THE FIRE FIGHTERS.
WE HAVE BETTER CITY ORDINANCES.
SO THAT'S THE REASON THE BUSINESS, AND EVEN RESIDENTS LED TO MOVING FROM NEW YORK, FROM CALIFORNIA, OREGON FROM ALL THOSE EAST COAST, WEST COAST CDS, BECAUSE OTHER THAN WE DON'T HAVE A STATE INCOME TAX, BUT PROBABLY SAFETY CITY, ALL IT IS IS ALL OF THIS CONTRIBUTED TO THE BEST OF THE BEST.
WE JUST HAVE ONE MILESTONE UNDER THIS PILLAR.
WE WOULD JUST CHANGE THE WORDING ON IT, TO BE WHAT YOU'VE GOT.
IS THAT WHAT WE'RE TALKING ABOUT?
AND I APPRECIATE THE WAY THAT MINE'S WORDING AND BECAUSE IT DOES ALLOW US TO CONTEMPLATE, OR THAT IS FITS BROAD ENOUGH THOUGH, TO COVER MULTIPLE THINGS.
SO FOR EXAMPLE, HOW I WROTE IT DOWN AND CORRECT ME IF I'M WRONG HERE AND INNOVATE WITH AN EYE TOWARD THE FUTURE RELATED TO COMING IMPACTS ASSOCIATED WITH NEW TRANSIT SERVICES.
AND I THINK NOT ONLY DOES THAT ADDRESS, YOU KNOW, COMPONENTS OF, YOU KNOW, THE HOMELESS, THIS ITEM THAT I MENTIONED, BUT I KNOW THAT WITH THE ROADS AND TRANSIT ORIENTED DEVELOPMENT, YOU KNOW, FIRE SERVICES ARE GOING TO HAVE TO BE ALTERED TO ADAPT TO THOSE AS WELL, OR, YOU KNOW, WALKING, YOU KNOW, ANA AND JUST, THERE'S OTHER THINGS THAT COME ALONG WITH THAT, THAT WE NEED TO BE ABLE TO THIS, IF IT'S BROAD ENOUGH, LIKE IT LOOKS LIKE IT COULD BE, UH, WOULD
[01:40:01]
ALLOW US TO FIT MULTIPLE THINGS UNDERNEATH IT.SO I WAS THINKING OF FIRE TOO, AND, YOU KNOW, INNOVATION COULD POSSIBLY EVEN BE, UH, IN, UM, UH, A PLANNING DOCUMENT OF SOME TIME, EVEN WITH THE FIRE DEPARTMENT POLICE DEPARTMENT, YOU KNOW, AND THINKING ABOUT THE POTENTIAL IMPACTS AND WHAT THE TACTICAL PLAN, THOSE KINDS OF THINGS.
JASMINE, YOU WANT TO WEIGH IN ON THIS TO ME? YOU'RE GOOD WITH THIS.
I LIKED THE IDEA THAT IN ANOTHER MILESTONE, SPLITTING THAT CHECK TO THAT WILL CERTAINLY HAVE YOUR STAFF ON UNDERSTANDING THAT WE'RE INTENT ON MAKING THE TRANSIT AREA AND THAT DEVELOPMENT SAFE PLACE FOR RESIDENTS OF COMMERCIAL RESIDENTS ALSO, AND FOREARMS FOR VISITORS.
THEN WHY DON'T YOU GOOD WITH THAT? YES.
UM, LET'S LOOK AT OUR NEXT ONE THEN.
AND THEN WE'RE GOING TO COME BACK.
WE'VE GOT SOME TIME TO LOOK BACK ON THE BUSINESS.
ONE, WHICH WHERE WE HAD THE MOST DISCUSSION, WHICH IS APPROPRIATE, UH, PILLAR SEVEN IS MAXIMIZE OR OPTIMIZE THE EDISON BRANDS.
WE'LL BACK UP TO THAT AND THEY WON A MILESTONE IS DEFINE AND PROMOTE THE ADDISON WAY.
SO WHAT'S YOUR THOUGHTS ON THAT? SAY THAT AGAIN.
IF I WROTE THE SOME IDENTITY DEFINE AND PROMOTE ADDISON IDENTITY, SORRY.
I WOULD LIKE TO SAY THAT I FEEL LIKE OUR MARKETING DEPARTMENT PUT THEIR FOOT ON THE PEDAL AND ACCELERATED THAT VERY THING DURING THE PANDEMIC.
I REMEMBER SEEING OUR TOWN COME ALIVE AND START TO SEE, I STARTED TO SEE THINGS POSTED AND COLORS AND, UH, THE I, THE FEELING AND THE IDENTITY THAT I HAVE THAT MAKES ME LOVE OUT OF SIN WAS IN FRONT OF ME.
I COMMENTED ON THIS BEFORE IN A MEETING THAT WE WERE, UH, FROM A MARKETING PERSPECTIVE, WE WERE COMMUNICATING WHO WE ARE AND HOW WE WANT OUR COMMUNITY TO THRIVE THROUGH THE PANDEMIC.
AND, AND, YOU KNOW, YOU COULD JUST SEE IT AND FEEL IT.
AND I DON'T, I DON'T KNOW ENOUGH ABOUT THE MECHANICS BEHIND EVERYTHING, BUT I SAW IT AND FELT IT SO VERY GOOD.
IT WAS VERY GOOD DURING THE PANDEMIC, YOU KNOW, EVERYONE'S LIKE, OH, IT'S JUST, YOU KNOW, EVERYONE'S JUST DEAD IN THE WATER, JUST GIVE UP.
AND WE WEREN'T, WE WERE, WE WERE WORKING.
SOME OF YOU REMEMBER YEARS AGO NOW THE BUDWEISER COMMERCIALS WITH THE FROGS, WHY IS THERE? SO I HATE TO ADMIT IT, BUT A FRIEND OF MINE WAS A PART OF THAT COMMERCIAL THING, YOU KNOW, HE'S BRILLIANT.
AND, UH, AND HE TOLD ME ONE TIME, SOMETHING THAT YOU JUST REMINDED ME OF, HE SAID, MIKE ADVERTISING IS NOT REALLY ABOUT TRYING TO GET NEW CUSTOMERS.
ADVERTISING IS TO REMIND YOUR CURRENT CUSTOMERS, THEY MADE THE RIGHT DECISION AND THE NATURE OF OTHER PEOPLE.
SO YOU GO TELL PEOPLE ABOUT BUDWEISER, I GUESS I DON'T.
BUT, UH, THAT'S WHAT WE'RE, THAT'S NOT THAT YOU'RE ALREADY GOT AN AWARENESS.
AND THEN ALL OF THE MARKETING MADE YOU FEEL ALL THE MORE EXCITED.
IS THIS A MILESTONE? DO YOU THINK IT STAYS? DO YOU NEED TO REWORD IT? UM, WHAT ARE YOU HAPPY WITH IT? I'M HAPPY WITH IT.
ANY ADDITIONAL MILESTONES THAT NEED TO BE ADDED TO THIS.
AND OF COURSE, THIS IS ALWAYS, YOU KNOW, I DON'T KNOW OF ANOTHER CITY THAT I WORK WITH THAT IS AS FOCUSED ON THEIR BUY-IN AS ADDISON IS YOU GUYS DO A GREAT JOB WITH THAT AT THE COUNCIL LEVEL ON, AT THE STAFF.
BUT SO ANYTHING YOU WANT TO ADD TO THAT, TO THAT, LIKE YOU MENTIONED EARLIER, YOU KNOW, YOU KNOW, I FEEL LIKE WE'RE, I FEEL LIKE IT'S WORKING, WE'RE DOING SUCH A GOOD JOB AND OPTIMIZE IS SUCH A GOOD WORD.
AND IT'S WHAT STAFF HAS EXECUTED ON.
IS THERE ANYTHING THAT WE NEED TO BE LOOKING,
[01:45:01]
YOU KNOW, TOWARDS THE FUTURE? YOU KNOW, YOU MENTIONED, YOU KNOW, HOW WE'RE, WE'RE, YOU KNOW, IN OUR SEAT OR MORE ABOUT, UH, YOU KNOW, THIS VISION, YOU KNOW, THIS LONG-TERM VISION.IS THERE ANYTHING THAT I'M ASKING MY FELLOW COUNCIL, MEN AND WOMEN THAT, UM, UM, IS THERE SOMETHING THAT WE NEED TO ADD THAT IT IS, I MEAN, NOT THE FEAR OF GETTING TOO FAR INTO FISCAL, WHERE IS IT YOU GOT TO, IT'S GOING TO DEVOLVE INTO AN INITIATIVE.
I THINK, I THINK IT'S, THIS IS SUFFICIENTLY BROAD AND ENCOMPASSING TO, TO SHARE.
WE'LL HAVE THE COUNCIL AS A PRIORITY, ALLOW THEM THE FLEXIBILITY.
I THINK THAT'S IMPORTANT TO MAINTAIN THIS SONG.
THE VALUE IN THE HEARING SAYS, ALL RIGHT, MARLON, YOU SAID, OKAY, LET'S COUNT OUR MILESTONES UP BECAUSE I THINK WE MIGHT'VE MADE ROOM FOR OURSELVES HERE TO GO BACK AND, AND WE MAY NOT NEED TO, BUT LET'S, LET'S AT LEAST BE OPEN TO, UM, I THINK WE SAID UNDER, UNDER NUMBER ONE, WHICH IS WHERE WE HAD THE MOST DISCUSSION.
SO WE'VE GOT SOME, YEAH, THERE WE GO.
SO, UM, ON PILLAR NUMBER ONE, WHICH WAS THE ECONOMIC GROWTH, WHEN NOT, THAT'S NOT HOW YOU WORK, BUT, UM, ENTREPRENEURSHIP AND BUSINESS HUB.
SO WE TALKED ABOUT ADDING TO THE MILESTONE, NUMBER ONE, ECONOMIC DEVELOPMENT, FOCUS ON ATTRACTING AND RETAINING ENTREPRENUERSHIP AND, UM, ADDING TO IT SOME LANGUAGE THAT EMPHASIZES THE ATTRACTION AREA DEVELOPMENT.
WE SAID, WE'RE GONNA KEEP THE TOWER NEXT IS ON THERE.
NO, HE SAID, WE'RE TAKING THAT OFF.
IS THAT CORRECT? WELL, I THOUGHT WE DECIDED TO KEEP IT ON HERE.
I THINK WE CIRCLED BACK AND SAID WHAT'S CONSIDERATE.
AND I THINK THAT THE, THE ADVANTAGE OF THAT IS THAT, YOU KNOW, IT'S GOING TO GET DONE AND IT ALSO THEN ALLOWS YOU, IF YOU WANT TO ADD SOMETHING ELSE, MILESTONE WISE, UNDER THE ECONOMIC DEVELOPMENT YOU'VE GOT ROOM TO.
SO TO YOUR POINT, YOU WERE WANTING TO MAYBE TALK A LITTLE BIT MORE ABOUT THE AIRPORT THAT GIVES YOU SOME, WHEN YOU SAY IT GIVES YOU ROOM, IT'S MOSTLY CAPACITY, RIGHT? THAT'S CORRECT.
JUST BECAUSE TO US THIS POINT, AND YOU'RE EXACTLY RIGHT LESSON, MAYBE THIS IS THE GENIUS OF WHY YOU GUYS MADE SO MUCH PROGRESS.
YOU GET TOO MANY PRIORITIES, YOU DON'T HAVE ANY PRIORITIES.
I THINK THAT IS JUST THE CAPACITY BATCH.
SO THERE IS SOME WISDOM IN HAVING A LIST OF 10, FOR SURE.
NOW MY QUESTION IS, UM, I THINK THERE'S TWO TO TALK ABOUT THAT IF I, IF I'M UNDERSTANDING BY THE WAY, ARE Y'ALL GOOD TO KEEP GOING OR DO YOU NEED A BREAK? THAT'S OKAY.
SO, SO WE SAID, WE'RE GOING TO HAVE THIS MILESTONE LEVERAGE THE NEW CUSTOMS FACILITY TO PROMOTE INTERNATIONAL TRAVEL.
ONE IS, DO WE WANT TO DO ANYTHING DIFFERENT WITH THE ONE THAT SAYS THE TWO WAY BUSINESS CHANNEL? AND THEN SECOND BACK TO MARLIN'S COMING EARLIER.
IS THERE ANOTHER MILESTONE, UH, UNDER ENTREPRENEURSHIP AND BUSINESS HUB THAT NEEDS TO TOUCH YOUR AIRPORT, WHEREAS, OR IS WHAT WE'VE GOT HERE GOING TO BE SUFFICIENT.
SO, AND THEN I THINK A THIRD ONE, AND I'M JUST BRINGING IT UP BECAUSE I DIDN'T HEAR AS MUCH TONIGHT, BUT THE INTERVIEWS I DID A LITTLE BIT, DO YOU WANT TO SAY ANYTHING ABOUT ADDISON CIRCLE AND THE DEVELOPMENT OF ADDISON CIRCLE OR IS THAT MOVING ALONG? OKAY.
NOT NEED NEEDED SPECIFIC ADDRESS.
THE QUESTION IS I CIRCLED THE VOLUME BASICALLY COVERS TRANSIT OR ANYTHING WRONG.
IT'S JUST, UH, UH, WHY IS THE WEST AS THE WEST? WHY IS TRANSIT OVER IN EDISON CENTRAL? SO BASICALLY IT'S STILL COVERED AS SPECIFIC AS A SOCAL AREA.
[01:50:01]
IT DOESN'T TRANSIT DEVELOPMENT COVERS.I THINK THERE'S ONE THING THAT I, THERE'S NOT REALLY BEEN AN ENTRY POINT FOR ME TO, TO MENTION THIS BECAUSE WE'VE BEEN FOLLOWING THE TRACK, WHICH I APPRECIATE YOU KEEPING US ON TRACK VERY MUCH.
UM, BUT ALL OF THE PILLARS HAVE A WORD THAT SAYS EITHER EXCELLENCE OR GOLD STANDARD IN, AND I'M WONDERING IF WE CAN ADD A WORD THAT ADDS SOME CLARITY TO THE ENTREPRENEURSHIP AND BUSINESS HUB CATEGORY THAT HAS NO DIRECTION ATTACHED TO IT.
PUBLIC SAFETY HAS DIRECTION BECAUSE ITS EXCELLENCE IN FINANCIAL HEALTH HAS DIRECTION BECAUSE IT'S GOLD STANDARD AND WE LIKE EXCELLENCE GOLD STANDARD.
AND I KNOW THAT ENTREPRENEURSHIP AND BUSINESS HUB IS A LOT OF WORDS, BUT I'M WONDERING IF, PART OF WHY WE'RE FUMBLING A TAD IN ARTICULATING WHAT WE WANT TO SEE VISION-WISE IN THAT CATEGORY IS BECAUSE THERE'S NOT A DEFINING, CLARIFYING WORD.
LIKE, YOU KNOW, I'M STUCK ON INNOVATION.
I NEED CYRUS RIGHT NOW, BUT YOU KNOW, SOMETHING THAT SAYS, IF, IF WE JUST ADD THIS WORD TO THAT CATEGORY, IT WILL ENVELOP WHAT THE ESSENCE OF WHAT THE VISION IS.
AND THEY CAN JUST GO BERSERK AND I WITH THE INITIATIVES AND, AND I'M ASKING BECAUSE THERE'S NOT A CATEGORY, THAT'S NOT WHERE YOU'RE LEADING US RIGHT NOW.
BUT WHAT I'M ASKING, SO YOU ARE SAYING YOU'LL CAN PUT EXCELLENCE IN LITTLE SHIT.
ARE WE CONSOLIDATE AND SAY EXCELLENCE AND YOU KNOW, BUSINESS OR YEAH, JUST MAKE IT GOOD.
OR WE ARE, WE SAY, HEY, WE DON'T WANT TO JUST KEEP DOING EVERYTHING THE SAME, EVERYTHING THE SAME, EVERYTHING THE SAME.
IF WE DON'T PICK UP THE INNOVATION BUCKET AND ADD IT TO OUR BUSINESS VISION, THEN WE CANNOT LEAD THE PATHWAY TO THE FUTURE.
WE CAN KEEP UP WITH IT, BUT WE CANNOT UNEARTH ADDISON'S ELON MUSK.
I'M JUST, HE'S ON THE TOP OF MY HEAD WHEN WE'RE POSSIBLE WORD OR IDEAS ACCELERATE.
INNOVATION IN ENTREPRENEURSHIP, IN BUSINESS OR SOMETHING LIKE THAT.
JUST COMPACT ACCELERATE, ENTREPRENEURSHIP AND MIDLAND.
WHAT'S THE, WHAT'S THE VISION THERE FOR THE PILLAR.
YEAH, THAT, THAT'S A GOOD QUESTION.
PILLAR IS ENTREPRENEURSHIP BUSINESS.
WE WANT IT TO COME THAT, DO WE WANT TO MAINTAIN THE, YOU KNOW, WHAT IS THE VISION THERE THAT THE COUNCIL IS? TRY IT.
I THINK THAT'S FIVE YEARS FROM NOW.
WHAT DO YOU WANT ENTREPRENEURSHIP AND BUSINESS TO LOOK LIKE IN ASS.
IF YOU'RE USING INNOVATION, YOU CAN DO INNOVATION IN SHOE OR YOU CAN DO IN THE VAGUE HERE.
CAUSE THAT, THAT IS WHAT I WANT.
NO I CAN'T SPILL AND TRUMP AND WORSHIP.
WE JUST MADE THAT LONGER TAGLINE.
I WASN'T THINKING OF MAKING IT THE PARAGRAPH, BUT AT THE END OF THE DAY, IT'S SORT OF LIKE SAYING TOWN.
WE ARE A BUSINESS CORRIDOR, BUT YEAH.
SO, BUT THAT'S WHAT YOU'RE TALKING ABOUT AS BEING ANYBODY IN BUSINESS AND ENTREPRENEURSHIP.
THAT'S THE DIRECTION YOU'RE WANTING TO GIVE TO STAFF WITH THAT OVERALL? WHO BUSINESS IS THAT GOOD? YOU'RE A MOD WITH YOUR WORD, THOUGHTS ON IT.
WELL, I LIKED THE ONE AND CERTAINLY COULD BE, IT CERTAINLY COULD BE ADDED ON TO OUR MILESTONES OR THESE WELL, I THINK ACTUALLY WHAT SHE'S SUGGESTING, TELL ME IF I'M SAYING THIS WRONG IS REWORD THE PILLAR JUST SLIGHTLY JUST TO GIVE THE PILLAR SOME, A LITTLE MORE, UM, DEFINITION, COLOR AND TEXTURE.
[01:55:03]
YEAH.IS THAT GOOD WITH EVERYBODY? YEAH.
NOW LET'S GO TO THIS, THIS ONE NEXT, THE TWO LIKE BUSINESS CHANNEL AND LET'S RESOLVE THAT.
DOES IT STAY? DOES IT JUST GO OR, UM, DOES IT GET TWEAKED? I, I WOULD LIKE US TO TALK ABOUT THE AIRPORT THOUGHT THAT TOM HAD, AND THEN COME BACK TO THE TWO AND CHANNEL BECAUSE I THINK THE AIRPORT, UH, PERSPECTIVE AIRPORT MILESTONE, MAYBE TRUMP, UH TWO-WAY CHANNEL.
LET'S TALK ABOUT THERE, TOMMY.
WHAT? I GUESS MAYBE I'LL START WITH YOU.
DOES THIS NEW MILESTONE GET WHAT YOU WERE WANTING OR DO YOU WANT TO HEAR MORE? I JUST WANT, I, I JUST THINK IT NEEDS TO BE BROADER THAN JUST THE CUSTOMS FACILITY.
I GOT THAT WAS THE MILEAGE IT'LL WILL ALL BE INCORPORATED IN THERE, BUT THAT'S THAT GOES BACK INTO AN INITIATIVE, RIGHT? I MEAN, THAT COULD BE AN INITIATIVE WITH PROMOTING INTERNATIONAL TRAVELERS SOMEHOW.
RIGHT? IT'S THIS IS MORE LIKE MAXIMIZING OR LEVERAGING, YOU KNOW, THE UNIQUENESS THAT'D BE ACTUALLY EVEN HAVING AN AIRPORT.
RIGHT? LIKE HOW DO WE TAKE THAT AND TURN INTO BUSINESS, YOU KNOW, BUSINESS BERG, YOU KNOW, NEW CORPORATE HEADQUARTERS OR WHATEVER.
SO IT'S, IT'S MORE LIKE LET'S LEVERAGE JUST ONE UNIQUE THING THAT NOBODY ELSE CAN REPLICATE THE THOUGHT I HAD TAGS ALONG WITH WHAT YOU'RE SAYING.
I MEAN, WHAT YOU'RE SAYING IS VERY STICKY.
THEY CAN'T MOVE JUST ANYWHERE AND GET ANOTHER AIRPORT AND ESPECIALLY NOT ONE LIKE OURS, BUT THE OTHER THOUGHT I HAD IS I THINK THE OCCUPANCY OF THE AIRPORT RIGHT.
AND IT'S HOW DO YOU CREATE MORE OPPORTUNITIES TO EXPAND WHAT WE'VE GOT TO WORK WITH SO THAT WE'VE GOT, UM, MORE PLACES WHERE PEOPLE CAN LEASE LAND OR HAVE AN ANGER OR, UM, BUILD SOMETHING THAT'S MAYBE JUST OUTSIDE OF THE AIRPORT THAT TAPS INTO THE AIRPORT WHERE THEY NEED THE AIRPORT.
SO, UM, MIKE, MIKE SAID IT, YOU SAID IT PERFECTLY, I DON'T THINK WE WROTE IT DOWN WHEN YOU SAID IT EARLIER, BUT, BUT MY THOUGHT WAS GREAT MORE AIRPORT OPPORTUNITIES, BUT YOU SAID SOMETHING EARLIER AND I CAN'T REMEMBER EXACTLY, BUT SOMETHING LIKE THIS IS WHAT I'M HEARING YOU SAY, MAXIMIZE THE USE OF THE AIRPORT TO TURN IT INTO BUSINESS GROWTH AND EXPANSION.
AND I THINK, UH, EXACTLY WHAT YOU'RE SAYING.
UM, AND I DON'T KNOW IF IT'S AN INITIATIVE I'LL PICK UP, ARE YOU THINKING OF MILESTONE? BECAUSE I'M THINKING, I'M ALMOST THINKING YOU'RE DRILLING DOWN ALMOST INTO AN INITIATIVE THAT IF WE HAD SOMETHING LIKE THIS, WE CAN TAKE THE, WE CAN TAKE A PLAY OUT OF THE ECONOMIC DEVELOPMENT STRATEGY PLAYBOOK AS IT PERTAINED TO PLACEMAKING.
AND WE CAN WEAVE THAT INTO, I THINK THAT'S WHERE WE'RE GOING IS WE'RE SAYING WE HAVE THIS MAGNIFICENT INVESTMENT THAT THE GENERATIONS BEFORE US AND ALL OF US ARE BUILDING AND HOW CAN WE LEVERAGE? I THINK TOM'S TOM'S POINT GOING TO THE WORD MAXIMIZE LEVERAGE.
HOW CAN WE LEVERAGE THAT BEYOND, BECAUSE I SEE THE, THE, THE, THE, WHAT YOU'RE TALKING ABOUT, THE 98% OCCUPANCY AS BEING AIRPORT SPECIFIC, BUT THEN, YOU KNOW, AND ALSO SPILLS OVER TO THE BUSINESSES AROUND IT, ANY HOPS OVER INTO, OUT OF CIRCLE, IT BLENDS IN WITH THE TOD BLENDED WITH AND WHAT THAT GUYS, I LIKED TO ACTUALLY THE WORD LEVERAGE A LITTLE BETTER BECAUSE IT SAYS WE'RE GOOD.
WE'RE GOING TO USE IT FOR OTHER THINGS.
WHAT IT DOES IS ALLOW YOU ANOTHER ECONOMIC DEVELOPMENT STRAIN THAT THEN ALLOWS FOR MORE AMENITIES WITHOUT PUT IT ON THE BURDEN, YOUR TAX BURDEN ON YOUR SHOULDERS AND YOUR CITIZENS, BECAUSE WE'D ALL AGREE.
AMENITIES, THE DRIVE FOR AMENITIES IS GOING TO GO UP, NOT DOWN.
I MEAN, 10 YEARS FROM NOW, PEOPLE ARE GOING TO SAY, WE WANT LESS THAN MINUTES.
THERE'S A, WE WANT MORE AND YOU GOT TO USE ECONOMICS.
SO HOW DOES THAT READ TO YOU? SOMETHING LIKE LEVERAGE THE USE OF AIRPORT, THE AIRPORT TO, UM, MAXIMIZE BUSINESS GROWTH AND EXPANSION.
AND I'LL JUST BE HONEST WITH YOU.
[02:00:01]
EVERYTHING YOU'RE DOING TALKED ABOUT PUBLIC SAFETY, CUSTOMER SERVICE, FINANCIAL HEALTH, IT'S ALL GOOD.I DON'T MEAN TO BE RUDE WITH THIS.
IT'S, IT'S WHAT YOU GOTTA DO TO STAY WHERE YOU ARE, BUT IT'S, YOU KNOW, BUT WHEN YOU DO ECONOMIC DEVELOPMENT, IT MOVES YOU FORWARD.
I'M WONDERING NOW, CAUSE I, AS EVERYBODY COMFORTABLE WITH THAT, WHAT YOU JUST READ? I DON'T KNOW.
I'M WONDERING NOW IS IF THE, THE, THE ONE THAT'S, WE'VE STRUGGLED WITH THE TWO WAY DEAL, IF THAT FALLS OFF AS A MILESTONE, AND INSTEAD WE LEAVE THAT TO STAFF TO CREATE AN INITIATIVE.
IF THEY SO DESIRE, I JUST THROW THIS OUT THERE.
WHAT THEY SAY, HEY, YOU KNOW, THE TOWN OR THE AIRPORT, YOU KNOW, IS GOING TO HAVE A, A MONTHLY VENUE AND YOU KNOW, THE BUSINESSES CAN COME, WHATEVER.
AND THEN NOW YOU'VE GOT A LITTLE, I MEAN, I'M JUST, I'M NOT SAYING, I'M JUST SAYING A TACTICAL THING, YOU KNOW, THE TOTAL MONTH IT'S WHATEVER, WHATEVER.
IS YOU'RE GIVING THE STAFF DIRECTION AND ADC DIRECTION.
IT SAYS IT'S ABOUT THE AIRPORT.
MAKE SURE THAT'S ONE OF THE BIG THINGS YOU'RE DOING THERE.
THE PR NO OFFENSE, BUT THERE'S A PROFESSIONALS THAT ARE GOING TO FROM THERE AND GO, HERE'S WHAT THAT MEANS.
AND NOW IT'S GOING TO COME BACK TO YOU RELATED TO THE BUDGET TO SAY, OKAY, HERE'S THE PRICE POINT? YOU GOT TO ANSWER THE QUESTION, WHAT GOOD FOR ONE GROUP AT WHAT COSTS? AND THEY MAY BE, HERE'S THE COST FOR A BMW.
AND YOU'RE SAYING, NO, NO, NO.
WE'LL PAY FOR A, I DON'T KNOW.
YOU KNOW WHAT? SINCE I GOT INVOLVED IN TUCSON TOO, IF YOU LOOK BACK, YOU GOT NEW CONTROL TOPS, RIGHT.
IT, WE FIXED THE DRAINAGE IN THE NORTH.
WE RE-DID THE TAXIWAY WRONG WAY.
WE PUT IT EMS SYSTEMS, THE SOUTH, THE, NOW WE ARE THE MIDDLE NAIR BUILDING, SECOND BUILDING.
AND THEN YOU KNOW, THAT THE NEW FBO COMPANY IS UPON A COMPLETION, THEN NEW CUSTOMER FACILITY AND AS AN AIRPORT.
SO BASICALLY THERE'S LIKE A NEW AIRPORT, YOU KNOW, LET ME THINK.
SO I'M NOT, NOT MANY ILL OR THEY CAN'T AFFORD THIS KIND OF LUXURY, ESPECIALLY IN SUCH A SMALL TOWN AND YOU CAN LAND AND TAKE OFF IN NO TIME BECAUSE IT'S JUST SO FAST SO SOON.
SO YOU DON'T HAVE TO LAND UP FOR A LONG TIME.
SO THIS IS NUMBER WHILE I HAVE A GAL PORT, I CAN TELL YOU
SO THIS GREAT FOR THE PAST 20 YEARS, THEY HAVE DONE SO MUCH.
AND THAT MOST OF THOSE, WE TOOK ADVANTAGE OF THE 90 10% MATCH.
SO DOES THAT ONE KIND OF ADDRESS WHAT YOU WERE WANTING? YES, SIR.
AND YOU'RE, YOU GUYS ARE GOOD WITH TAKING, UH, THIS ONE OFF TOO, LIKE THIS IS THE JAIL, SO YES.
THE REASON I SAID, LAURIE MENTIONED THIS BECAUSE THIS BASICALLY IS COMMUNICATION, ESPECIALLY BETWEEN THE CITY AND THE CITIZENS.
IT DOESN'T MATTER IF YOU LIVE HERE, WORK HERE OR PLAY HERE.
SO THEY, THEY NEED TO COME UP WITH SOME INITIATIVES TO COMMUNICATE IN A BETTER WAY, BUT THEY HAVE TO AGREE, JOHN, YOU KNOW, BY THE SU UH, ECONOMIC DEVELOPMENT OR MARKETING DEPARTMENT OR SU SPECIAL EVENTS, THEY HAVE DONE A GREAT JOB.
SO ALL THEY HAVE DONE IS PROMOTING.
SO THAT'S HONESTLY, THIS IS OTHER AS IN GRANT AS WELL.
SO I WANT TO SAY THIS, MAKE THIS OBSERVATION, AND THEN WE'LL SEE WHAT ELSE WE NEED TO DO.
BUT HERE'S WHAT I'VE HEARD FROM YOU.
WHY SHEAR? AND THEN, ESPECIALLY TONIGHT, YOU'VE PROBABLY SEEN THIS BEFORE THE DIFFUSION OF CHANGED, UH, AND HOW CHANGE COMES ABOUT, ABOUT, AND, YOU KNOW, RESEARCH SAYS THAT ONLY ABOUT 2.5 OF OUR POCKET OF A POPULATION ARE WHAT WE WOULD CALL INNOVATORS.
AND THERE'S ANOTHER 13.5 THAT ARE,
[02:05:01]
UM, EARLY ADOPTERS.SO THEY DIDN'T COME UP WITH THE IDEA, BUT THEY MIGHT'VE BEEN THE ADVANCERS OF THE IDEA THEY ADOPTED EARLY.
THAT IS THE EARLY MAJORITY GROUP THAT SAYS, WE'RE NOT GOING TO TRY IT TILL WE FIGURE OUT THESE PEOPLE LIKED IT OR NOT.
THEN THEY, WHERE WE ARE, THEN THERE'S ANOTHER 34%.
AND THEN THERE'S THE ABOUT SIX MAYBE.
UM, WHERE DOES THAT LEAVE? ABOUT 16%.
THAT IS THE LAGGARDS AND THE ONES THAT HAVEN'T BEEN
SO JUST SAY, HELLO, AND THAT'S CAUSE I'M FROM DOING THIS.
AND I'M ALWAYS JUST A BIG RIVAL.
UM, SO WHAT YOU SAID TONIGHT IS YOU SEE YOUR CITY BEING IN THIS AREA RIGHT HERE, NOT OVER HERE.
AND THERE'S A LOT OF CITIES THAT WANT TO BE HERE, BUT THEY GERBER IN A WAY THAT PUTS THEM OVER HERE.
AND WHEN YOU SAY THINGS LIKE, OKAY, THAT AIRPORT'S GOT IT POTENTIAL, LET'S LEVERAGE TRANSIT AREA, DEVELOPMENT'S GOT POTENTIAL.
IT'S, YOU KNOW, PEOPLE HAVEN'T DONE THAT BEFORE, YOU KNOW, A SMALL CITY, LIKE WHAT YOU'RE SAYING, I GOT TO DO IT.
WHAT THAT DOES IS EMPOWER YOUR STAFF TO SAY, OKAY, THAT'S WHERE THE COUNCIL WANTS US TO GO.
OUR PLAN IS GOING TO BE AGGRESSIVE.
AND SO I THINK THAT'S AWESOME.
AND YOU KNOW, IT'S SORT OF, YOU KNOW, YOU MAY HAVE HEARD ME SAY, YES, IT'S SORT OF, IT'S A, IT'S A STATEMENT.
THAT'S, YOU KNOW, I DON'T WANT TO SAY IT'S POLITICAL, BUT IT'S CIRCLING ONE THAT DEVELOPERS HERE, RIGHT.
WHEN THEY SAY, WHEN YOUR ECONOMIC DEVELOPMENT TEAM IS ABLE TO SAY, WE, OUR COUNCIL WANTS US TO LEVERAGE THIS AIRPORT, THAT'S, THAT'S INVITING, RIGHT? SO IT'S SORT OF, YOU THROW YOUR HEART OVER THE FENCE AND YOUR BODY WILL FOLLOW.
THAT'S WHAT YOU KIND OF GOT A DECLARED YOURSELF.
YOU KNOW, YOU WANT TO ACCOMPLISH A HUNDRED PERCENT OF WHAT YOU'RE TALKING ABOUT, BUT YOU'LL ACCOMPLISH EXACTLY 0% OF WHAT YOU DON'T TALK ABOUT.
SO, YOU KNOW, I, I COMMEND YOU IN IT.
SO BEFORE I ASK WEST, IF HE NEEDS ANY OTHER DIRECTION ON THIS, LET ME ASK YOU THIS, WHAT ELSE ARE WE MISSING AT THE PILLAR AND MILESTONE LEVEL? ANYTHING ELSE WE NEED TO ADD? OR ARE YOU GOOD TO SAY, OKAY, THAT'S, THAT'S OUR, THAT'S OUR STRATEGIC VISION.
THAT'S IN ALIGNMENT WITH EVERYTHING THAT I THINK OF IS GOING TOO GRANULAR TO INITIATIVE LEVEL, AND IT'S NOT MY PLACE.
AND SO I FEEL LIKE WHAT WE'VE DONE, I FEEL BETTER ABOUT WHAT WE'VE DONE TONIGHT.
EVEN THOUGH IT WENT FAST, THE TWEAKS THAT WE MADE TONIGHT, I FEEL LIKE REMOVE SHACKLES.
I WOULD HOPE AND PROMOTE CREATIVITY, UM, SO THAT THE STAFF CAN BE THE VERY BEST THAT THEY CAN BE AND CONTINUE TO CREATE AN ENVIRONMENT THAT DEVELOPERS RUN TO.
AND THAT'S, I FEEL GOOD ABOUT THE WORK WE'VE DONE.
AND WE'RE LEVERAGING OUR, OUR LARGEST ASSET AND MAKING SURE THAT THE STAFF UNDERSTANDS THAT RECOGNIZE THAT.
ALL RIGHT, WES, DO YOU FEEL LIKE YOU'VE GOTTEN THE DIRECTION YOU NEED? OH, I'M SORRY.
CAUSE IT KIND OF GOES BACK TO THE WEST AND KIND OF IN YOUR CURVE OVER HERE, IT'S GOING TO PROBABLY SOUND WEIRD, BUT I WOULD LOVE LIKE A BIG IDEA INITIATIVE.
MAYBE IT DID START, IT JUST LIKE PIE IN THE SKY FOR EVERY ONE OF OUR PILLARS, LIKE OUR STAFF TO COME UP WITH SOMETHING BECAUSE IT'S LIKE, IT MAKES US START THINKING, RIGHT.
I MEAN, WE'RE NOT GETTING DOWN INTO THE INITIATIVE STUFF, BUT IT'D BE SOMETHING INTERESTING.
IT'S LIKE, IF YOU HAD YOUR WAY, YOU KNOW WHAT, WHAT'S THE ONE BIG IDEA THAT MAYBE IT'S 10 YEARS DOWN THE ROAD GETS ACCOMPLISHED, BUT SOMETHING THAT WE MIGHT WANT TO START THINKING ABOUT, YOU KNOW, JUST MAYBE THAT'S A SEPARATE LITTLE FOOTNOTE AT THE BOTTOM OF THE THING OR WHATEVER, THE NEXT BIG THING UNDER EACH OF THOSE WHAT'S YOU'RE ASKING FOR, IS THAT THE STAFF INPUT.
SO, YOU KNOW, JUST TO BE A DISCUSSION HAPPENING, WHEREAS MAYBE
[02:10:01]
IT'S SO POINT, YOU MIGHT WANT TO SAY LET'S HAVE A LONGER PERIOD TOGETHER OR SEVERAL NIGHTS LIKE THIS TOGETHER.SO WE CAN KIND OF DREAM THAT IN ADVANCE OF THAT WOULD BE STAFF WORKING TOGETHER TO GIVE YOU SOME INPUT ON SOME OF THOSE THINGS.
KIND OF SAYING DON'T, DON'T BE AFRAID THAT THERE'S SOME CRAZY OUT THERE, YOU KNOW, YOU KNOW, IT'S LIKE, THAT'S ALL THOSE KINDS OF THINGS.
THAT'S THE THINGS GET OF SPARK.
IF A CITY COUNCIL AND MAYOR GAVE HIM THE GUIDANCE, YOU KNOW, AND THEN MY STOPPED LEAVE, THEN STAFF LED BY CITY MANAGER AND THE DEPARTMENT HAD COME UP WITH SOME GREAT INITIATIVES.
THEN THAT'S THE WAY WE MOVE THE CITY FORWARD.
KAY YEARS LATER, I COME BACK TO IT AND I SAID, IT IS EVEN BETTER THAN I WAS BEFORE NOW.
GOOD LOOK, GUYS, COUNCIL'S WIN.
IS THE MAYOR SUCCESS AND IS THE STAFF SUCCESS? AND THE STAFF SUCCESS IS THE COUNCIL SUCCESS.
I MEAN, YOU KNOW, YOU KNOW, IT DOESN'T MATTER WHO GETS CREDIT FOR SUCCESS WHEN YOU'RE A TEAM.
SO MY QUESTION FOR YOU AS IS, DO YOU, IS THIS GIVE YOU THE DIRECTION YOU NEED OR DO YOU NEED ANY CLARIFICATION ON ANYTHING? THE ONLY CLARIFICATION IF I COUNTED CORRECTLY, SUNSET IT TWO PILLARS AND WE ADDED TWO PILLARS.
SO WE STILL HAVE 10 PILLARS, CORRECT.
THAT'S EVERYBODY STILL ON THE SAME PAGE, SO WE'RE GOOD THERE.
SO I HAVEN'T MISSED ANYTHING FROM THAT STANDPOINT.
UM, I APPRECIATE THE FEEDBACK, THE, I MEAN, WITH, WITH, WITH THE EXISTING, UH, ITEMS THAT THE NEW PILLARS ARE INTERESTING AND, UH, YOU KNOW, THIS LAST CONCEPT OF KIND OF NOT BEING AFRAID TO BE ADVENTUROUS AND, AND, UH, HAVING BIG IDEAS TO, TO CONSIDER, UH, INITIATIVES THAT THEY EXPRESSED BIG IDEAS FOR MILESTONES, I THINK IS VERY, VERY INTRIGUING AS WELL.
SO I THINK I'M CLEAR AND I APPRECIATE THAT.
APPRECIATE THAT NEW PILLARS, NEW MILESTONES.
UM, I MEANT TO SAY MILESTONES.
AND WE DID UPDATE ONE PILLAR AND THAT WAS THE FIRST PILLAR OF HAVING INNOVATIVE.
THANK YOU FOR THE CLARIFICATION.
SO CAN I ASK YOU BASED UPON TOM'S DISCUSSION IN WHAT YOU JUST MENTIONED, HOW DO YOU ENVISION MANIFESTING THE PROCESS OF CULTIVATING AND RELAYING BIG IDEAS TO US? I MEAN, YOU KNOW, IF YOU COULD, IF THE ANSWER IS, I DON'T KNOW YET, MAYBE IT'S GOING TO BE LIKE A SWEAR JAR INSTEAD OF SWEARING.
I ALWAYS WANT TO COME OVER WITH A LITTLE BIT ABOUT ACTION PLAN.
I THINK THERE'S CERTAINLY VALUE IN ALL OF THIS.
SO SHORT ANSWER IS, I DON'T KNOW YET, BUT IT'S, IT'S EXCITING.
SO I THINK WE CAN COME UP WITH SOMETHING COOL.
SO, SORRY, I'M NOT MORE SPECIFIC, BUT CAN WE GET ALL YOUR INITIATIVES NOW? WHAT'S THAT? I SAID, CAN WE GET ALL YOUR INITIATIVES NOW? YES, YES, YES.
THOSE INITIATIVES ARE GOING TO COME, YOU KNOW, STAFF'S GOING TO DEVELOP THAT PLAN AND THEY'RE GOING TO COME BACK AND REPORT TO YOU AND THERE'S GOING TO BE SOME GIVE AND TAKE THERE BECAUSE SOME OF THAT MAY BE LIKE, NO, WE CAN'T AFFORD THAT.
WELL, PART OF THAT GOES THROUGH THE BUDGET PROCESS.
SO THAT'S HOW WE DEVELOP INITIATIVES AND THEN PUT THEM IN THE PLAN.
UM, BUT AS FAR TO, SPECIFICALLY TO YOUR IDEA, YOUR QUESTION ABOUT HOW TO CAPTURE THOSE BIG IDEAS, I THINK WE'LL HAVE A CONVERSATION INTERNALLY COME UP WITH IDEAS TO DO THAT.
WELL ANY, ANY OTHER WORD FROM ANYBODY IT'S ALWAYS FUN TO BE WITH YOU MAYOR? I WILL FORWARD IT BACK TO YOU.
WELL, I THANK YOU SO MUCH, MIKE.
SO WE HAVE GIVEN THE WAISTBAND A LITTLE TIME, ONLY TWO HOURS AND 20 MINUTES.
SO THEY ALREADY HAD IT PRETTY MUCH DONE AND SO PRODUCTIVE.
SO WE SPENT THE LAST TIME WITH DISCUSS ALL THE POSSIBILITY OR ALL THE ISSUES.
[02:15:02]
SO THAT'S HOW WE ACCOMPLISH ALL THIS.THANK YOU SO MUCH MONEY THEN WES, AND ALL THE STAFF AND SPENDING TIME I HAD A GOOD SANDWICH.